Sugar and Spice Holiday Dessert Festival

Thank you for your interest in becoming a dessert vendor at the Inaugural Long Beach Sugar & Spice Holiday Dessert Festival, taking place on Saturday, December 19, 2026.

We're seeking exceptional dessert vendors to help create a magical holiday experience for thousands of guests. From classic holiday favorites to innovative sweet creations, we're looking for vendors who offer high-quality products, beautiful presentation, and outstanding customer service.

Ideal dessert vendors include (but are not limited to):

• Cookies & Holiday Treats
• Cupcakes & Cakes
• Cheesecakes
• Brownies & Bars
• Cinnamon Rolls
• Donuts & Pastries
• Macarons
• Chocolates & Confections
• Fudge & Candy
• Caramel Apples
• Gourmet Popcorn
• Ice Cream & Frozen Desserts
• Specialty Desserts & Seasonal Creations

This is a curated event, and applications will be carefully reviewed to ensure a diverse selection of vendors and an exceptional guest experience.

We encourage vendors to embrace the holiday spirit through festive booth décor, seasonal menu offerings, and an engaging customer experience.

We look forward to reviewing your application and potentially welcoming you as part of Long Beach's newest holiday tradition.

Important: The vendor booth fee is separate from required City of Long Beach permits and licenses. Food and beverage vendors are responsible for paying the Temporary Food Facility (TFF) Permit Fee ($159) and the City Business License Fee ($70.10) before participating in the festival, if applicable. Instructions for submitting these fees will be provided to approved vendors.

Thank you for your interest in becoming a Craft & Retail Vendor at the Inaugural Long Beach Sugar & Spice Holiday Dessert Festival, taking place on Saturday, December 19, 2026, in Long Beach, California.

The Long Beach Sugar & Spice Holiday Dessert Festival is a festive, family-friendly celebration featuring holiday shopping, delicious food and desserts, seasonal beverages, live entertainment, Santa Claus, interactive activities, and our Fill Santa's Sleigh Holiday Toy Drive benefiting NoahS's Arc Foundation.

We're seeking unique businesses that offer high-quality products perfect for holiday shopping. Whether you create handmade goods, artisan products, home décor, boutique apparel, specialty gifts, or unique holiday items, we'd love to learn more about your business.

We welcome applications from vendors offering products such as:

Handmade & Artisan Goods
Holiday Décor & Seasonal Items
Jewelry & Accessories
Boutique Clothing & Fashion
Candles & Home Fragrance
Bath & Body Products
Home Décor
Woodworking & Crafts
Original Artwork & Prints
Children's Gifts & Toys
Gourmet Packaged Foods
Pet Products
Books, Stationery & Specialty Gifts
Other Unique Retail Concepts

The Long Beach Sugar & Spice Holiday Festival is a curated event, and all applications are carefully reviewed to ensure a diverse, high-quality shopping experience for our guests.

Acceptance is based on product quality, originality, presentation, and the overall vendor mix.

We encourage vendors to embrace the holiday spirit by creating a festive, welcoming booth display that enhances the overall guest experience.

We look forward to reviewing your application and hope you'll join us in creating Long Beach's newest holiday tradition!

Axiom Productions, LLC
Food • Music • Culture • Community

Important: The vendor booth fee is separate from required City of Long Beach permits and licenses. Food and beverage vendors are responsible for paying the Temporary Food Facility (TFF) Permit Fee ($159) and the City Business License Fee ($70.10) before participating in the festival, if applicable. Instructions for submitting these fees will be provided to approved vendors.