Pink Friday & Holiday Tree Lighting

Kick off the holiday season in style with Pink Friday—a nationwide movement powered by small businesses and celebrated right here in Downtown Martinez! This year, we’re putting the spotlight where it belongs: on our local shops, makers, and restaurants. Forget the big-box rush—discover one-of-a-kind finds, special experiences, and festive surprises while supporting the businesses that make Martinez shine. Think downtown vibes, holiday magic, and plenty of reasons to shop small first. Bring your friends, explore downtown, and be part of a celebration that fuels community, connection, and joy. You will find the following - Outdoor Evening Holiday Market Sip N Shop (requires a paid ticket for 21 and up participants only) Candy Cane Lane on Main Street Live Entertainment Toys for Tots Christmas Tree Lighting Mark your calendar and join us for a holiday kickoff you won’t want to miss!