Denim & Diamonds - Sparkling Evening in Livermore Downtown

Welcome to the Denim & Diamonds Diamond Alley Bazaar!

Saddle up for a night of sparkling boots, denim, and dazzling finds! The Denim & Diamonds Western Bazaar June 3rd is a highlight of Denim & Diamonds, drawing style-savvy cowgirls, dashing cowboys, and all who love a touch of western charm. Wander our lively alley and discover unique goods, handcrafted treasures, and one-of-a-kind curiosities.

This is a special pop-up opportunity for a limited number of local makers to shine during one of Livermore’s most anticipated events. We’re looking for vendors with western-inspired wares—think rustic jewelry, artisanal crafts, western décor, mystical charms, chic apparel, and more. If your products dazzle, delight, or enchant, this is the perfect stage for your creations!

Transform this cozy alley into a sparkling, western-inspired shopping experience our guests won’t forget.

Vendor Details:

Art & Craft Vendor: $130
Commercial Vendor (Limited): $300
Space Size: 10' x 10'
Location: “The Lot” on First Street, between Olive Oil Pantry and GUE ZIP Indian Restaurant
Setup/Check-in: 4 PM | Event Hours: 5–9 PM
Booths are for the full duration of the event

Y’all, get ready to sparkle and shine! (Think Witches Night Out but Western themed!)

Denim & Diamonds is ridin’ into town — a rootin’-tootin’ Dining, Beverage & Retail Hoedown! Don’t miss your chance to be part of this new community-favorite shindig that draws excited patrons straight to your doors. Fill out the form below to hitch your wagon as a participating restaurant, and be sure to read all the rules before you saddle up.

Restaurant Participation:
Each restaurant will host two seatings: 5:30 PM and 7:30 PM. Guests will purchase a table at the restaurant of their choice, at the time that suits ‘em best. Livermore Downtown Inc. will handle ticket sales at $10 per seat, which means:

2-seat table → $20
4-seat table → $40
6-seat table → $60
8-seat table → $80

Let us know how many tables of each size you can offer so we can list them for sale. These tables will accommodate your cowboys, cowgirls, and their posse. This fee goes directly to Livermore Downtown Inc., our non-profit fundraising portion for the evening.

Your Role During the Event:
Once your guests arrive, you’ll provide the Western-inspired experience. You can work from your existing menu, just add a rustic or sparkly twist to the names or branding — or rustle up a special menu just for the night. You must create at least one themed cocktail, or offer martini, wine, or beer flights, or other specialty drinks to keep spirits high. Our attendees come ready to celebrate the Denim & Diamonds theme, so let your chefs and mixologists show off their country charm and glittery flair.

Event Timing:

Dinner Seatings: 5:30–7:00 PM and 7:30–9:00 PM
Retail Shops: Open until 9:00 PM for a rip-roaring shopping experience after the early seating or before the final round.

Y’all ready to boot-scoot and shine? Dust off your denim, dazzle with your diamonds, and let’s make it a night to remember!

Y’all, get ready to sparkle and shine! (Think Witches Night Out but Western themed!)

Denim & Diamonds is ridin’ into town, bringing a dazzling Western-themed evening of shopping and dining! Our Downtown retailers can join the fun by organizing an attraction within their shop and offering shopping incentives to all of the consumers in Downtown— think a glittering display, a country-chic photo spot, or a special promo — and offering shopping incentives to all the cowboys, cowgirls, and party-goers wandering through Downtown.

Let us know your plans so we can help spread the word! We’ll feature your shop on the event website, showcase it on social media, and include it in our curated QR code for attendees to explore all the sparkling stops around town.

It’s your chance to shine, show off your Livermore Western flair, and make this a night Downtown folks won’t forget!