Magnolia Park Presents Celebrate Burbank 2026

The biggest spotlight of the day. Naming rights to the headline stage with banner/logo presence, priority recognition in all promotional channels, and featured mentions from the stage throughout the event. VIP reception + seating for the parade. Ride in the parade as a featured sponsor. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter.

The name at the top of the parade. Top-line logo placement on all posters, premium recognition in press, social media highlights, and day-of announcements. VIP reception + seating for the parade. Ride in the parade as a featured sponsor. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter. Note: “Grand Marshal” is a descriptive term for this sponsorship. Sponsorship does not get you the actual position of Grand Marshal for the parade.

Keep the city moving! Named recognition as a Shuttle Sponsor, logo at shuttle stops and on posters (above the fold). VIP reception + seating for the parade. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter.

Front row visibility. Includes 10x40 booth, premium poster/logo placement, and featured social media mentions. VIP reception + seating for the parade. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter. Note: “Grandstand” is the name of the sponsorship level and does not reflect the sponsorship of an actual grandstand (if we get one).

The leaders who keep everything in step. Includes 10x40 booth, larger logo placement, and additional mentions online. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter.

The first faces everyone sees in the parade. Includes 10x30 booth, poster listing, and community shout-outs. Also includes: Recognition during parade announcements, Group thank-you social media post, Name on website donor page, Recognition on shared “community donors” banner, Name listed in event program, Name listed on website donor page, Digital thank-you on event site/newsletter.

Help Bring the Parade Back to Burbank! Bringing a full-scale parade back to Burbank is no small task — and definitely not a cheap one. Every contribution helps make the Magnolia Park Parade in the Park a reality, from signage and staging to police and public safety. Magnolia Park Events, the producer of this event, is a 501(c)(3) nonprofit, so your donations are tax-deductible. Want to go above and beyond? If you’d like to donate more than $1,000, consider becoming an official sponsor. Sponsorship packages start at just $1,500 and include marketing benefits and premium event visibility.

Celebrate Burbank will be a massive undertaking for Magnolia Park and we rely on volunteers to help keep everything running smoothly both before the event begins and throughout the night. Volunteer shifts are still being determined, you can sign up now so we can keep in touch. You’ll receive instructions and training before your shift begins, and roles may be assigned based on preference and event needs. Comfortable clothing and walking shoes are recommended since this is a large, active event. This is a great way to be part of one of Burbank’s most beloved traditions, connect with the community, and support an event that brings joy to thousands of people each year. The more hands we have, the smoother the event goes, and we’d love to have yours!

Food Trucks are placed in specific locations throughout Celebrate Burbank on Magnolia Blvd. between N Hollywood Way and Buena Vista Blvd. (street closed).

Join Celebrate Burbank AND Magnolia Park's Summer tradition: Food Truck Fridays! Celebrate Burbank: Food Trucks are placed in specific locations throughout the event on Magnolia Blvd. between N Hollywood Way and Buena Vista Blvd. (street closed). Food Truck Fridays: Trucks are placed in front of specific storefronts along Magnolia Blvd. from N Hollywood Way to Catalina Street.

Join Celebrate Burbank AND Magnolia Park's Summer tradition, Food Truck Fridays, and Burbank's largest event, Holiday in the Park!

 

Celebrate Burbank and Holiday in the Park: Food Trucks are placed in specific locations throughout the event on Magnolia Blvd. between N Hollywood Way and Buena Vista Blvd. (street closed). 

 

Food Truck Fridays: Trucks are placed in front of specific storefronts along Magnolia Blvd. from N Hollywood Way to Catalina Street.