Winterville Watermelon Festival

The Winterville Watermelon Festival is made possible by the incredible support of our sponsors. Each year, businesses like yours help us bring this beloved community tradition to life - creating a weekend full of music, family fun, and, of course, plenty of watermelon. ? We offer a variety of sponsorship opportunities designed to provide meaningful visibility for your business while supporting one of the largest and most anticipated events in our region. Whether you’re looking to increase brand awareness, connect with the community, or show your support for Winterville, there’s a place for you at the festival. Before submitting your application, please take a moment to review all sponsorship details carefully. To ensure a smooth approval process, we ask that you: Complete all required fields in full Select your preferred sponsorship level Upload your logo in the highest quality available Provide any additional information requested for recognition and promotions Incomplete applications may delay processing or impact your ability to receive full sponsor benefits. Please note that some sponsorship categories and levels are limited and may be offered on a first-come, first-served basis, with certain opportunities including category exclusivity. We are truly grateful for your interest in sponsoring the Winterville Watermelon Festival. Your support plays a direct role in making this event possible and continuing a tradition that means so much to our community.

Join us for one of the most beloved traditions of the Winterville Watermelon Festival! The 2026 Parade will begin promptly at 10:00 a.m. on Saturday, August 29, 2026.

 

All parade participants must arrive between 9:00 a.m. and 9:45 a.m. and enter the staging area from Church Street via Laurie Ellis Road, where volunteers will direct you to your assigned lineup location. Arrival before this time will not allow you entry onto the lineup sooner, and late arrivals will likely result in not being allowed entry.

 

Please note that all entries should be prepared to begin moving promptly at 10:00 a.m. Once the parade concludes, participants must follow the directions of festival volunteers and law enforcement to safely exit the route. All walking participants will be directed down Sylvania Street, and any buses or pick up vehicles should stage accordingly.

 

All information under "Business Information" should be the as the entry you are filling the application out on behalf of, with the contact information we should use to get in touch with you. ie. Business name could be your club name, the address the mailing address or po box.