Summerfest is an annual fundraiser for the Virginia-Highland Civic Association, a non-profit organization committed to maintaining and improving the historic Virginia-Highland neighborhood. Summerfest, followed by the Tour of Homes, are the two largest fundraisers for the association, which raises funds for safety, parks, grants, planning, preservation, education, and more.
The event includes a Fine Art and Makers Market featuring 200+ vendors, live music, Kids Fest featuring water themed activities perfect to celebrate Summer fun, a 5K Road Race, food, beverages, and more.
DATES:
Saturday, June 6, 2026
Sunday, June 7, 2026
TIME:
Sat 11am - 11pm, Marketplace and food court closes at 6 pm.
Sun: 11 am to 5 pm
LOAD IN: Load-in will be early morning on June 6th, 2026. Exact times to be determined
LOAD OUT: Load out will happen immediately following the event on Sunday at 5pm. All vendors must be loaded out by 9pm.
LOCATION: Virginia Avenue between Park Drive and North Highland and John Howell Park, Atlanta, GA
ADMISSION: Free
ATTENDANCE: More than 20,000 patrons are anticipated to attend the 2026 event, but the event cannot guarantee or warrant this attendance.
PRODUCED BY: The Virginia Highland Civic Association
CONTACT: Email rob@premiereventslive.com
*Festival details are subject to change.
VAHI Summerfest is a RAIN OR SHINE event.
VENDING FEES: (additional Health Dept fees or other fees may be required- prices subject to change)
10X10 space: $1,100 plus Processing fee
10X20 space: $1,800 plus Processing fee
Push Cart: $400 each + Processing fee
Food Truck: $1,900 + Processing fee
SPACE: Vendors will be assigned a location and cannot extend beyond their assigned footprint.
PAYMENT: There is a flat fee paid in full in advance of the festival by either Credit Card or ACH (online Check processing). You are required to enter your payment information upon applying; however, you will NOT be charged until after you have been accepted. DO NOT send any payments at this time. Upon approval, we will notify you of the payment due date. Please email rob@premiereventslive.com with any questions.
CANCELLATION / REFUND POLICY: Vendor must notify PE in writing of their intent to cancel on or before May 1 shall be entitled to receive a 50% refund of their fee. If PE receives notice on or after May 1st, no refund will be issued. All refund requests must be made in writing to PE, stating their intent to cancel, on or before May 1, 2026. Cancellation requests should be sent to our office by email (rob@premiereventslive.com) or by mail to Premier Events Vending, 4200 Highlands Parkway, SE, Suite A, Smyrna, GA 30082
VENDING HOURS Vendors will be open to the general public Saturday, 11 am - 6 pm, and Sunday, 11 am to 5 pm.
FOOD VENDOR SALES Food Vendors will conduct sales of products or goods direct with the event consumers and shall be entitled to retain 100% of the proceeds from these transactions. Food Vendors must furnish their own cash bank and credit card processing if they wish to take credit cards.
MENU: Food trucks and food vendors are only allowed to sell items submitted on their application and approved by Premier Events. Any amendment to the approved menu- including pricing- must be approved by Premier Events prior to the festival.
BEVERAGES Vendors are allowed to sell non-commercial beverages only. Examples are iced tea and lemonade. Vendors MAY NOT sell bottled products such as soft drinks or bottled water.
TENTS, EQUIPMENT & PRESENTATION: Tents must be made of flame-retardant material and have the flame-retardant certification sewn into the tent fabric, or the vendor must supply proof of flame retardant to fire marshals upon request. Food Vendors are expected to furnish their own tent, tables, decor, equipment, and supplies. Tents should be clean and in good repair, and all equipment and supplies should be neat and clean. All signs and banners should be clean and not cracked or faded. Carnival tactics, the use of public address systems, or other similar activities by the Food Vendor shall not be allowed. Food Vendors may not sublease any part of their space or participate in any third-party advertising, third-party promotions, or display third-party signage at their booths.
FLOORING: Food Vendors must install non-porous flooring in the booth area. We recommend a plastic tarp covered with roofing paper. Grease spills will be the Food Vendor's responsibility to clean and may also result in the loss of the cleaning deposit. Nothing can be poured onto the grass or down storm drains, including grease or gray water. Any violation of this could result in immediate expulsion from the festival, loss of the cleanup deposit, and possible fines from the City of Atlanta. Food Vendors must furnish in-tent trash cans and must bag all trash and breakdown boxes for pickup by the festival employees.
SERVING AREA / CHARACTER OF BOOTH: Food Vendors are expected to furnish their own flame-retardant tent (with flame retardant certificate), tables, equipment, and supplies. Food Vendors must furnish menu and prices to reserve their participation in the 2026 event. PE reserves the right to refuse vendor space if the Food Vendors' product or service, or the booth area, is not consistent with the character of the event. All vendor booths must be designed, constructed, and operated in good taste, with the best interests of the Event and public safety in mind. PE reserves the right to prohibit or restrict food vendor locations that, because of noise, method of operation, materials, or any other reason, become objectionable. Carnival tactics, the use of public address systems, or other similar activities by the Food Vendor shall not be allowed. The event does not guarantee the exclusivity of products sold unless approved in writing in advance. Food Vendors may not sublease any part of their space, participate in any third-party advertising or promotions, or display third-party signage at their booths. Decorations may not be nailed, taped, tacked, or otherwise fastened to park infrastructure, trees, or fixtures. The use or distribution of any of the following items is prohibited: adhesive-backed decals, stickers, helium balloons, glitter, and confetti. Motorized vehicles of any type (forklifts, gas or electric carts, bicycles, scooters, or similar equipment) may not be used inside the event venue.
WHAT WE PROVIDE: Included in your festival fee is booth space, (2) 20-amp outlets, and access to water. Your tent, signs, equipment, tables, chairs, etc., are your responsibility with rare exceptions. Additional governmental fees, such as Health Department fees, may apply as well
ELECTRICITY: (2) standard 20 amp, 110v outlets will be made available to each food vendor as part of the Food Vendor Fee. Additional power needs will be charged on the following schedule: Extra 110 V - $25 per outlet. 50 Amp RV Connector or 220 V Power- $200. Electrical hardwire- $300 per location.
PROPANE TANKS: Propane tanks must be properly secured and must comply with fire safety regulations.
FIRE EXTINGUISHERS: All food trucks and vendors with deep fryers must have K-type fire extinguishers with current service tags. Food trucks and vendors without deep fryers must have fire extinguishers with current service tags that comply with fire safety regulations.
WATER AND ICE: Water, Ice, Grey water tanks, and grease disposal tanks may or may not be available depending on the event. Please bring appropriate hoses, hose connections, and transport buckets. Ice is available for purchase at our designated ice truck. The cost of ice for 20 lbs. is $8.00.
INDEPENDENT CONTRACTORS - Approved Food vendors and Food Trucks are independent contractors of the festival and have full supervision and control over their operations and employees. As independent contractors, vendors are responsible for reporting retail sales and paying their own state and federal sales taxes.
LOAD IN / LOAD OUT Vendor load-in and set-up will take place early Saturday morning. Load out will take place on Sunday after 5:00 pm. Vendors will receive information regarding load-in and set-up 1 week prior to the festival. Vendors that fail to abide by the load-in schedule and deadline may risk forfeiture of the event space. In the event of late shows, the event will not be obligated to refund the event space fee.
EVENT MAPS/VENDOR LOCATIONS Event maps will be provided upon load-in, where you will also find out your location. Location information will not be provided in advance as last-minute changes happen within days of the event. If you have a special request regarding your booth location, please list it on this form, and we will do our best to accommodate it. PE reserves the right to modify the layout of the vending area if circumstances warrant, at its sole discretion. The food vendor area must be confined to the space contracted and provided. Food Vendor space must not obstruct other exhibits or walk paths.
LIABILITY The Food Vendor assumes entire responsibility and hereby agrees to protect, indemnify, defend the Food Vendor’s property, and it is the sole responsibility of the Food Vendor to obtain such insurance, including, if desired, business interruption and property damage coverage ford save PE against any and all claims, losses and damages to persons or property and attorney’s fees arising out of or caused by Food Vendor’s installation, removal, maintenance, occupancy or use of vending space. In addition, the vendor acknowledges that PE and VAHI Summerfest do not maintain insurance coverage covering Food Vendor’s property and it is sole responsibility of the Food Vendor to obtain such insurance, including, if desired business interruption and property damage covering losses by the Food Vendor. Responsibility of the security of a Food Vendor’s area, products and property rests solely with the Food Vendor.
INSURANCE: Food vendors will be required to supply Premier Events with proof of $1,000,000.00 liability insurance coverage. The City of Atlanta, Premier Events, LLC, Phoenix Concessions, LLC, Virginia - Highlands Civic Association, and their affiliates are to be listed as the certificate holder and additional insured.
HOLD HARMLESS AGREEMENT: Through submission of application materials and signing this Agreement, Vendor agrees of hold the, Virginia - Highlands Civic Association, Virginia - Highlands Summerfest, its Board of Directors, staff, volunteers, Premier Events (aka Premier Events LLC, Phoenix Concessions, LLC) and the City of Atlanta harmless for any and all losses, expenses, demands and claims against the festival or Premier Events, sustained or alleged to have been in any way related to the 2026 Virginia - Highlands Summerfest. Vendor also agrees and acknowledges that the Virginia - Highland Civic Association, Virginia - Highlands Summerfest, its Board of Directors, staff, volunteers, Premier Events (aka Premier Events LLC, Phoenix Concessions, LLC) and the City of Atlanta are not responsible in any way for any personal injury, illness, property damage or loss of property that may occur during the 2026 Virginia - Highland Summerfest. Vendors agree, acknowledge, and further certify that the Vendor and Vendor’s prop incurred and or damages caused by Vendor or any party. Incorporation and Modification – This document includes all components of the agreement of the parties and is fully incorporated hererty, equipment, and vehicles are properly insured for any and all lossesein. The Application materials provided by the vendor to Premier Events on behalf of the Virginia - Highland Summerfest shall be incorporated herein by reference. No other promises made prior to the execution of this agreement have been omitted from this document. The parties may mutually agree to modify this agreement; however, such modification shall only be binding upon the parties by signed written agreement. No oral modification or agreement outside the scope of this agreement shall be binding upon either party. No Agency, Partnership or Joint Venture Created – This Vendor is an independent operator and through this agreement no agency, partnership or joint venture relationship is created by the VAHI Summerfest or Premier Events. The Vendor, its owners, employees or other agents shall not represent themselves as representatives of the VAHI Summerfest or Premier Events. Vendor shall not enter into any contract or other agreement which would cause the VAHI Summerfest or Premier Events to be liable in any way with any other party, including but not limited to, manufacturers, Vendors, or other suppliers, etc. Vendor shall hold the VAHI Summerfest and Premier Events harmless from any cost or liability it may incur with the production of merchandise.
WEATHER Virginia - Highland Summerfest is a RAIN or SHINE event
The festival will take place rain or shine, and approved vendors agree to be present during festival hours despite weather conditions. Tents and banners should be properly weighted to withstand wind gusts and heavy rain. The VAHI Summerfest and Premier Events make no representation or guarantees regarding actual festival attendance, nor do they make any representation of potential financial success or failure. The Exhibitor agrees that in the event of acts of God, storms, floods, high winds, gales, or hurricanes, neither PE nor any of its employees or agents shall be responsible for loss, damage, third-party damages, claims, or loss to property, persons, or vessels. It is the Event Management’s sole and absolute discretion to order an evacuation of the Event, or to take necessary steps to protect public health and property in the event of an act of God, hurricane, or the issuance of a severe weather warning for Atlanta or its environs by the National Weather Service.
ACTS OF GOD: Premier Events and its affiliates shall have no liability whatsoever for damage, of any nature, to any person, matter, or thing resulting from storm wind or water, or other acts of God, or imminent threat thereof, nor from fire, strikes, or lockouts. By applying to this event, you agree to the rules stated. You understand that all promotion of your items must take place within your booth. You further understand that Premier Events and all their representatives are not responsible or liable for damages, including but not limited to loss suffered before, during, or after each event you have applied to as a result of the display of your work, equipment, or material. You understand that there are no refunds or rain checks due to inclement weather. Premier Events reserves the right to refuse booth space in accordance with event guidelines. If these guidelines are not upheld, your booth will be closed immediately, and your funds will not be refunded. On behalf of the Premier Events team and the Virginia Highland Civic Association, we want to thank you for your interest in food vending at the 41st Annual VAHI Summerfest.