Brand and Corporate Parner Application: 6th Annual Spring Fling (2026)
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
Welcome to the 6th Annual Spring Fling. What started as a vision for a free public art & music festival has blossomed into a New York City tradition. Situated in the heart of Hudson Yards—one of the most modern and high-traffic districts in the world—Spring Fling offers brands a unique opportunity to engage with a diverse demographic of commuters, tourists, and local residents. Following the success of past partners like Coca-Cola and Liquid Death, we are excited to invite new brands to "Spring Forward" with us for our 2026 season.
Strategic Flexibility for 2026
To maximize accessibility and brand customization, we have restructured our 2026 partnership tiers:
- Lowered Base Activation Fees: We have reduced our base space-only registration fees by up to 20%.
- The BYO Model: By switching to a "Bring Your Own" (BYO) setup model, we allow brands the full flexibility to bring their own professional, custom-fabricated activations and branded tents.
EVENT DATES & TIMES
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
The Saturday Series (Block 1): 12:00 PM – 6:00 PM
- Saturday, June 6th
- Saturday, June 13th
- Saturday, June 20th
The Main Festival Weekend (Blocks 1 & 2): 12:00 PM – 7:00 PM
- Saturday, June 27th
- Sunday, June 28th
BRAND PLACEMENT OPTIONS
Placement is curated to maximize brand visibility and foot traffic flow.
1. Premier Brand Activation Space (10'x10')
Location: Directly in front of the Hudson Yards 7-Train station entrance.
Visibility: Highest possible foot traffic (15k+ daily commuters and weekend visitors).
Ideal For: Product sampling, lead generation, and high-impact experiential setups.
2. Festival Hub Space (10'x10')
Location: Along 33rd Street, directly across from The Vessel.
Visibility: Heavy tourist traffic and main festival walkway.
Ideal For: Brand awareness and community engagement.
PARTNERSHIP PERKS
Premium Marketing: Inclusion in community-wide marketing efforts and newsletters.
Digital Assets: Personalized digital flyers and social media mentions.
Event Media: 3-5 high-resolution professional photos of your brand activation in action.
Lanyards: Commemorative 2026 event lanyards for your on-site team.
IMPORTANT REQUIREMENTS
Self-Sustained Setup: No electricity or Wi-Fi is provided. Brands requiring power must provide their own silent (battery-powered) solutions. Loud gas generators are strictly prohibited.
Tent Safety: All brand tents must be professional-grade and must be properly weighted. No stakes are allowed in the park.
Permitting: Brands conducting food sampling or specific giveaways may require additional health permits as per NYC regulations.
APPLICATION REVIEW & DEADLINES
- Review Timeline: 24–48 hours. Your card will be charged automatically upon approval.
- First Deadline: May 1st, 2026.
- Late Fee: A $20 late fee applies to all applications submitted after May 1st.
- Communication: All logistics will be sent via EVENTENY. Please ensure you have the app downloaded.
MISSION & PARTNERSHIP
Spring Fling is supported by the Hudson Yards Hell's Kitchen (HYHK) Alliance. We endorse their mission to promote the role of public art in enhancing public space. Your activation fees directly support our ability to keep this world-class festival free to the public and provide a platform for independent musicians and artists.
Why Your Support Matters: Your fee supports independent musicians, staffing, and community-wide marketing. Colored Colors does not receive state or county funding; our programs are fueled by your participation.
Artist Application: 6th Annual Spring Fling (2026)
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
Welcome back to the 6th Annual Spring Fling! What started as a vision for a free public art & music festival has blossomed into a New York City tradition. We are thrilled to invite you to join us in Hudson Yards as we continue to grow this hub of creativity for our 2026 season.
Major Updates for 2026
To make the festival more accessible, we have restructured our fees to give you more control over your costs:
- Lowered Base Fees: We have reduced our base registration fees by up to 20% for the 2026 season to support vendors who prefer to Bring Your Own (BYO) setup.
- Optional Table/Tent Rentals: We understand that transporting equipment in NYC can be a challenge. You now have the option to rent a 6ft folding table or 10x10 Tent directly through the application.
- Rental Note: Please be aware that due to significant price increases from our external rental partners, table/tent rental fees are higher this year. We encourage BYO setups to keep your personal costs as low as possible.
- Payment Flexibility: To allow for more flexibility, your rental costs will not be charged until the week of the event.
EVENT DATES & TIMES
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
The Saturday Series (Block 1): 12:00 PM – 6:00 PM
- Saturday, June 6th
- Saturday, June 13th
- Saturday, June 20th
The Main Festival Weekend (Blocks 1 & 2): 12:00 PM – 7:00 PM
- Saturday, June 27th
- Sunday, June 28th
VENDOR SPACE OPTIONS
Please note: Vendor spaces are curated internally. Placement requests will be disregarded. We aim for a diverse vendor selection and limit similar businesses.
Premier Tent Spaces:
- Location: Directly in front of the Hudson Yards train station entrance.
- Benefits: Highest visibility and foot traffic from commuters and visitors.
- Ideal For: Established brands, high-end products, and vendors seeking maximum exposure.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Tent Spaces (33rd Street):
- Location: Along 33rd Street, across from The Vessel.
- Benefits: Excellent visibility, close to the park entrance, and part of the main festival flow.
- Ideal For: Wide range of vendors, from artisans to fine artists, seeking good visibility and access to main traffic.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Sidewalk Table Spaces:
- Location: Outside Bella Abzug Park, along Hudson Blvd East or 33rd Street.
- Benefits: More affordable, visible to pedestrians.
- Ideal For: Smaller vendors, compact setups (jewelry, small crafts), and budget-friendly options.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
Within the Park Table Spaces:
- Location: Inside Bella Abzug Park.
- Benefits: Immersed in the festival atmosphere, convenient for attendees.
- Ideal For: Relaxed atmosphere, unique products/experiences, affordability, and first-time vendors.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
WHAT YOUR VENDOR FEE INCLUDES (2026)
Even with our 20% fee reduction, we are committed to providing high-value support for our artists. Your fee includes:
- Commemorative Event Lanyard: A special 6th-anniversary keepsake for your credentials.
- Personalized Digital Flyers: Custom marketing assets to help you promote your appearance at Spring Fling to your followers.
- Professional Event Photos: High-resolution shots of your booth and work taken by our event photographer—perfect for your portfolio or social media.
- Prioritized Customer Service: Direct support through Eventeny for all your logistical and setup questions.
ELIGIBLE MEDIUMS
This application is specifically for artists working in these mediums:
- Acrylic Paint, Watercolor, Oil Paint
- Charcoal, Pastel, Mixed Media
- Glass, Wood, Airbrush, Clay
- Photography, Digital Art, Metals
- Fabrics, Crochet Items, Ceramics
Note: If your medium is not listed above, please visit www.coloredcolors.com/springfling for other applications.
IMPORTANT REQUIREMENTS
- Tent Safety: All 10'x10' tents must be professional (branding encouraged) and must be properly weighted. Stakes are strictly prohibited in the park.
- Power/Wi-Fi: The event does not provide electricity or Wi-Fi.
APPLICATION REVIEW & DEADLINES
- Review Timeline: 24–48 hours. Your card will be charged automatically upon approval.
- First Deadline: May 1st, 2026.
- Late Fee: A $20 late fee applies to all applications submitted after May 1st.
- Communication: All logistics will be sent via email.
MISSION & PARTNERSHIP
None of this programming would be possible without the invaluable support of our partners, the Hudson Yards Hell's Kitchen (HYHK) Alliance. We wholeheartedly endorse their mission to promote public art and artists in enhancing public space. By providing access to free, world-class art, HYHK enriches the physical environment and highlights the unique vibrancy of our community.
Why Your Support Matters: Your fee supports independent musicians, staffing, and community-wide marketing. Colored Colors does not receive state or county funding; our programs are fueled by your participation.
Craft Business Application: 6th Annual Spring Fling (2026)
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
Welcome back to the 6th Annual Spring Fling! What started as a vision for a free public art & music festival has blossomed into a New York City tradition. We are thrilled to invite you to join us in Hudson Yards as we continue to grow this hub of creativity for our 2026 season.
Major Updates for 2026
To make the festival more accessible, we have restructured our fees to give you more control over your costs:
- Lowered Base Fees: We have reduced our base registration fees by up to 20% for the 2026 season to support vendors who prefer to Bring Your Own (BYO) setup.
- Optional Table/Tent Rentals: We understand that transporting equipment in NYC can be a challenge. You now have the option to rent a 6ft folding table or 10x10 Tent directly through the application.
- Rental Note: Please be aware that due to significant price increases from our external rental partners, table/tent rental fees are higher this year. We encourage BYO setups to keep your personal costs as low as possible.
- Payment Flexibility: To allow for more flexibility, your rental costs will not be charged until the week of the event.
EVENT DATES & TIMES
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
The Saturday Series (Block 1): 12:00 PM – 6:00 PM
- Saturday, June 6th
- Saturday, June 13th
- Saturday, June 20th
The Main Festival Weekend (Blocks 1 & 2): 12:00 PM – 7:00 PM
- Saturday, June 27th
- Sunday, June 28th
VENDOR SPACE OPTIONS
Please note: Vendor spaces are curated internally. Placement requests will be disregarded. We aim for a diverse vendor selection and limit similar businesses.
Premier Tent Spaces:
- Location: Directly in front of the Hudson Yards train station entrance.
- Benefits: Highest visibility and foot traffic from commuters and visitors.
- Ideal For: Established brands, high-end products, and vendors seeking maximum exposure.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Tent Spaces (33rd Street):
- Location: Along 33rd Street, across from The Vessel.
- Benefits: Excellent visibility, close to the park entrance, and part of the main festival flow.
- Ideal For: Wide range of vendors, from artisans to fine artists, seeking good visibility and access to main traffic.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Sidewalk Table Spaces:
- Location: Outside Bella Abzug Park, along Hudson Blvd East or 33rd Street.
- Benefits: More affordable, visible to pedestrians.
- Ideal For: Smaller vendors, compact setups (jewelry, small crafts), and budget-friendly options.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
Within the Park Table Spaces:
- Location: Inside Bella Abzug Park.
- Benefits: Immersed in the festival atmosphere, convenient for attendees.
- Ideal For: Relaxed atmosphere, unique products/experiences, affordability, and first-time vendors.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
WHAT YOUR VENDOR FEE INCLUDES (2026)
Even with our 20% fee reduction, we are committed to providing high-value support for our artists. Your fee includes:
- Commemorative Event Lanyard: A special 6th-anniversary keepsake for your credentials.
- Personalized Digital Flyers: Custom marketing assets to help you promote your appearance at Spring Fling to your followers.
- Professional Event Photos: High-resolution shots of your booth and work taken by our event photographer—perfect for your portfolio or social media.
- Prioritized Customer Service: Direct support through Eventeny for all your logistical and setup questions.
ELIGIBLE INDUSTRIES
This application is specifically for creative businesses working in these industries:
- Jewelry
- Candle Making
- T-shirt Design & Screen Printing
- Fashion Designers & Leather Goods
- Handbag Makers
- Upcycled Products
Note: If your business or medium is not listed above, please visit www.coloredcolors.com/springfling for our other applications.
IMPORTANT REQUIREMENTS
- Tent Safety: All 10'x10' tents must be professional (branding encouraged) and must be properly weighted. Stakes are strictly prohibited in the park.
- Power/Wi-Fi: The event does not provide electricity or Wi-Fi.
APPLICATION REVIEW & DEADLINES
- Review Timeline: 24–48 hours. Your card will be charged automatically upon approval.
- First Deadline: May 1st, 2026.
- Late Fee: A $20 late fee applies to all applications submitted after May 1st.
- Communication: All logistics will be sent via email.
MISSION & PARTNERSHIP
None of this programming would be possible without the invaluable support of our partners, the Hudson Yards Hell's Kitchen (HYHK) Alliance. We wholeheartedly endorse their mission to promote public art and artists in enhancing public space. By providing access to free, world-class art, HYHK enriches the physical environment and highlights the unique vibrancy of our community.
Why Your Support Matters: Your fee supports independent musicians, staffing, and community-wide marketing. Colored Colors does not receive state or county funding; our programs are fueled by your participation.
Small Business Application: 6th Annual Spring Fling (2026)
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
Welcome back to the 6th Annual Spring Fling! What started as a vision for a free public art & music festival has blossomed into a New York City tradition. We are thrilled to invite you to join us in Hudson Yards as we continue to grow this hub of creativity for our 2026 season.
Major Updates for 2026
To make the festival more accessible, we have restructured our fees to give you more control over your costs:
- Lowered Base Fees: We have reduced our base registration fees by up to 20% for the 2026 season to support vendors who prefer to Bring Your Own (BYO) setup.
- Optional Table/Tent Rentals: We understand that transporting equipment in NYC can be a challenge. You now have the option to rent a 6ft folding table or 10x10 Tent directly through the application.
- Rental Note: Please be aware that due to significant price increases from our external rental partners, table/tent rental fees are higher this year. We encourage BYO setups to keep your personal costs as low as possible.
- Payment Flexibility: To allow for more flexibility, your rental costs will not be charged until the week of the event.
EVENT DATES & TIMES
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
The Saturday Series (Block 1): 12:00 PM – 6:00 PM
- Saturday, June 6th
- Saturday, June 13th
- Saturday, June 20th
The Main Festival Weekend (Blocks 1 & 2): 12:00 PM – 7:00 PM
- Saturday, June 27th
- Sunday, June 28th
VENDOR SPACE OPTIONS
Please note: Vendor spaces are curated internally. Placement requests will be disregarded. We aim for a diverse vendor selection and limit similar businesses.
Premier Tent Spaces:
- Location: Directly in front of the Hudson Yards train station entrance.
- Benefits: Highest visibility and foot traffic from commuters and visitors.
- Ideal For: Established brands, high-end products, and vendors seeking maximum exposure.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Tent Spaces (33rd Street):
- Location: Along 33rd Street, across from The Vessel.
- Benefits: Excellent visibility, close to the park entrance, and part of the main festival flow.
- Ideal For: Wide range of vendors, from artisans to fine artists, seeking good visibility and access to main traffic.
- Size: 10'x10' (No rentals included; vendor must provide tent, weights, tables, and chairs)
Sidewalk Table Spaces:
- Location: Outside Bella Abzug Park, along Hudson Blvd East or 33rd Street.
- Benefits: More affordable, visible to pedestrians.
- Ideal For: Smaller vendors, compact setups (jewelry, small crafts), and budget-friendly options.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
Within the Park Table Spaces:
- Location: Inside Bella Abzug Park.
- Benefits: Immersed in the festival atmosphere, convenient for attendees.
- Ideal For: Relaxed atmosphere, unique products/experiences, affordability, and first-time vendors.
- Size: 4'x6' Footprint (No rentals included; vendor must provide table and chair)
WHAT YOUR VENDOR FEE INCLUDES (2026)
Even with our 20% fee reduction, we are committed to providing high-value support for our artists. Your fee includes:
- Commemorative Event Lanyard: A special 6th-anniversary keepsake for your credentials.
- Personalized Digital Flyers: Custom marketing assets to help you promote your appearance at Spring Fling to your followers.
- Professional Event Photos: High-resolution shots of your booth and work taken by our event photographer—perfect for your portfolio or social media.
- Prioritized Customer Service: Direct support through Eventeny for all your logistical and setup questions.
ELIGIBLE INDUSTRIES
This application is specifically for small businesses working in these industries:
- Apothecary & Wellness Products
- Bath & Body Products
- Boutique Stores (Curated multiple categories)
- Floral Designers
- Furniture & Home Decor
- Pet Accessories
Note: If your business does not fall into these categories, please visit www.coloredcolors.com/springfling for our artist or craft-specific applications.
IMPORTANT REQUIREMENTS
- Tent Safety: All 10'x10' tents must be professional (branding encouraged) and must be properly weighted. Stakes are strictly prohibited in the park.
- Power/Wi-Fi: The event does not provide electricity or Wi-Fi.
APPLICATION REVIEW & DEADLINES
- Review Timeline: 24–48 hours. Your card will be charged automatically upon approval.
- First Deadline: May 1st, 2026.
- Late Fee: A $20 late fee applies to all applications submitted after May 1st.
- Communication: All logistics will be sent via email.
MISSION & PARTNERSHIP
None of this programming would be possible without the invaluable support of our partners, the Hudson Yards Hell's Kitchen (HYHK) Alliance. We wholeheartedly endorse their mission to promote public art and artists in enhancing public space. By providing access to free, world-class art, HYHK enriches the physical environment and highlights the unique vibrancy of our community.
Why Your Support Matters: Your fee supports independent musicians, staffing, and community-wide marketing. Colored Colors does not receive state or county funding; our programs are fueled by your participation.
Food Vendors Application: 6th Annual Spring Fling (2026)
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
Welcome back to the 6th Annual Spring Fling! What started as a vision for a free public art & music festival has blossomed into a New York City tradition. We are proud to invite local food vendors to join us in Hudson Yards for our 2026 season.
Major Updates for 2026
To better support our community, we have lowered most vendor fees by up to 20% for 2026. Please review the following change carefully:
- No Rentals Provided: In order to offer these reduced rates, rentals (tents, tables, and chairs) are no longer included in the vendor fee.
- BYO-Setup: All food vendors are responsible for providing their own professional 10'x10' tents, weights, tables, and chairs.
EVENT DATES & TIMES
Location: Bella Abzug Park (524 W 34th St, New York, NY 10001)
The Saturday Series (Block 1): 12:00 PM – 6:00 PM
- Saturday, June 6th
- Saturday, June 13th
- Saturday, June 20th
The Main Festival Weekend (Blocks 1 & 2): 12:00 PM – 7:00 PM
- Saturday, June 27th
- Sunday, June 28th
FOOD VENDOR REQUIREMENTS & COMPLIANCE
- Permitting: ALL food vendors must have a valid NYC food vendor permit/license. If you are applying for a temporary permit, it must be completed and submitted at least 2 weeks prior to your event date.
- Alcohol: No items containing alcohol are permitted for sale per NYC Parks Department regulations.
- Open Flames: No open flames are allowed. Propane tanks are permitted but must be disclosed in this application.
- Power: No electricity or Wi-Fi is provided. Loud generators are strictly prohibited on NYC Park grounds.
- Exclusivity/Exclusions: To honor our existing agreements and ensure a diverse marketplace, the following items cannot be sold at this event:
Mexican food, coffee, gelato, falafel, churros, burgers, and hot dogs.
VENDOR SPACE OPTIONS
Spaces are curated internally. Placement is based on submission time and menu diversity.
1. Tent Spaces (33rd Street):
- Location: Along 33rd Street, across from The Vessel.
- Benefits: Excellent visibility and access to the main festival traffic flow.
- Size: 10'x10' (BYO Setup: Vendor provides own tent, weights, table, and chairs.)
2. Block 2 Tent Spaces (Main Festival Only):
- Location: On Block 2 (Between W 34th & W 35th), near the main band stage.
- Benefits: High-energy atmosphere; attracts attendees staying for the live music performances.
- Size: 10'x10' (BYO Setup: Vendor provides own tent, weights, table, and chairs.)
WHAT YOUR VENDOR FEE INCLUDES
- 20% Reduced Vendor Fee (compared to 2025).
- Commemorative 2026 event lanyard.
- Personalized digital flyers for your brand’s promotion.
- Professional event photos of your setup/products.
- Prioritized customer service via Eventeny.
APPLICATION REVIEW & DEADLINES
- Review Timeline: 24–48 hours. Your card will be charged automatically upon approval.
- First Deadline: May 1st, 2026.
- Late Fee: A $20 late fee applies to all applications submitted after May 1st.
- Communication: All logistics will be sent via EVENTENY. Please ensure you have the app downloaded.
MISSION & PARTNERSHIP
None of this programming would be possible without the invaluable support of our partners, the Hudson Yards Hell's Kitchen (HYHK) Alliance. We wholeheartedly endorse their mission to promote public art and artists in enhancing public space. By providing access to free, world-class art, HYHK enriches the physical environment and highlights the unique vibrancy of our community.
Why Your Support Matters: Your fee supports independent musicians, staffing, and community-wide marketing. Colored Colors does not receive state or county funding; our programs are fueled by your participation.