Milwaukee Oktoberfest 2026

Prepackaged Food Vendor Application – Milwaukee Oktoberfest
October 2-4, 2026 | Henry Maier Festival Park

Milwaukee Oktoberfest is proud to showcase a curated selection of artisan, locally made, and culturally inspired prepackaged food products for thousands of festival goers each year. From Bavarian-style snacks to gourmet treats, we invite vendors who offer high-quality, ready-to-eat or shelf-stable items to join us for a weekend of food, music, and gemütlichkeit on the lakefront.

This application is intended for vendors selling sealed, prepackaged food items such as:

• Pretzels, cookies, and baked goods

• Specialty popcorn or nuts

• Jams, jellies, honey, or sauces

• Chocolates, candies, or other confections

• Pickled goods, jerky, or canned items

Vendors may not sell hot, or made-to-order food through this application.

Approved vendors will be provided with:

• A designated 10’x10’ booth space in the vendor market area

• 10x10 tent provided by Arena Rental - Includes Wieghts & Sides. 

• Access to high foot traffic near entertainment and beverage zones

• Event marketing inclusion (website listing + signage)

• Staff/vendor passes for working the festival

All vendors must meet current Wisconsin DATCP regulations for prepackaged food sales and provide proof of product liability insurance. Preference will be given to vendors offering items aligned with German, European, or Milwaukee heritage themes.

We’re looking for small businesses with big flavor, strong presentation, and a passion for quality.

Application Deadline: July 31th 

Join Us at the Fest!

Milwaukee Oktoberfest invites local clubs, cultural organizations, and nonprofit groups to be part of our community celebration on Milwaukee’s lakefront. This is your chance to:

• Showcase your mission

• Engage with thousands of attendees

• Fundraise or share educational materials

• Recruit volunteers or members

• Celebrate Milwaukee’s diverse civic spirit

🛠️ What You Can Do at Your Booth

• Sell branded merchandise or host raffles (with appropriate permitting)

• Offer games, demos, or interactive experiences

• Provide literature, sign-ups, or awareness campaigns

• Fundraise (pending approval)

• Celebrate cultural heritage, arts, or traditions

📍 Vendor Details

Booth Includes: 

• A designated 10’x10’ booth space in the vendor market area
• 10x10 tent provided by Arena Rental - Includes Wieghts & Sides.
• Access to high foot traffic near entertainment and beverage zones
• Event marketing inclusion (website listing + signage)
• Staff/vendor passes for working the festival

Application Requirements

To apply, please submit the following:

1. Completed application form (below)

2. Description of your club or nonprofit's mission

3. Proof of 501(c)(3) status

4. Description of planned booth activity (including any items for sale or fundraising)

5. Certificate of Insurance (if applicable)

Deadline to Apply: July 31, 2026

Join Us at the Fest!

Milwaukee Oktoberfest invites local clubs, cultural organizations, and nonprofit groups to be part of our community celebration on Milwaukee’s lakefront. This is your chance to:

• Showcase your mission

• Engage with thousands of attendees

• Fundraise or share educational materials

• Recruit volunteers or members

• Celebrate Milwaukee’s diverse civic spirit

🛠️ What You Can Do at Your Booth

• Sell branded merchandise or host raffles (with appropriate permitting)

• Offer games, demos, or interactive experiences

• Provide literature, sign-ups, or awareness campaigns

• Fundraise (pending approval)

• Celebrate cultural heritage, arts, or traditions

📍 Vendor Details

Booth Includes: 

• A designated 10’x10’ booth space in the vendor market area
• 10x10 tent provided by Arena Rental - Includes Wieghts & Sides.
• Access to high foot traffic near entertainment and beverage zones
• Event marketing inclusion (website listing + signage)
• Staff/vendor passes for working the festival

Application Requirements

To apply, please submit the following:

1. Completed application form (below)

2. Description of your club or nonprofit's mission

3. Proof of 501(c)(3) status

4. Description of planned booth activity (including any items for sale or fundraising)

5. Certificate of Insurance (if applicable)

Deadline to Apply: July 31, 2026

Milwaukee Oktoberfest 2026 Amusement & Attraction Vendor Application
Bring some extra fun to Milwaukee Oktoberfest, October 2–4, 2026, at Henry Maier Festival Park!

We’re looking for amusement rides, family-friendly attractions, games, and interactive experiences to join us for the weekend.

Approved amusement vendors will operate on a percentage-of-sales model, with Milwaukee Oktoberfest receiving 12.5% of gross sales. There is no standard upfront space fee.

Vendors are responsible for providing and operating their own equipment, staffing, setup, signage, ticketing or POS system, insurance, permits, inspections, and any required support equipment. Tents and equipment are not provided.

All attractions are subject to approval based on available space, safety requirements, power needs, overall event fit, and festival operations.

Please complete the application with information about your company, proposed rides or attractions, pricing, operating footprint, power requirements, insurance, and any special setup needs.

Festival Dates: October 2–4, 2026
Location: Henry Maier Festival Park, Milwaukee, Wisconsin
Vendor Fee: 12.5% of Gross Sales

Submitting an application does not guarantee acceptance or placement. Approved vendors will receive additional setup, credential, insurance, and operational information prior to the festival.