Music Midtown 2019

Days Until The Event

Music Midtown 2019
Organized by Premier Events
Music Midtown is Atlanta’s premier music festival. Produced by Live Nation and held at Piedmont Park, Music Midtown 2019 has expanded to 2 full days of music and entertainment across 4 stages
Date: Sep 14 8:00 am - Sep 15 4:10 pm
Price: Free
Sep 12
10:00 am: Load in
About the organizer
Premier Events
We build extraordinary events. Premier Events is a full service event production company which produces events and offers comprehensive consulting services for festivals, events and entertainment venues. From large scale consumer festivals and community celebrations to private corporate events and world class entertainment venues, we have a passion for creating memorable event experiences. Our specialties include festival management, food and beverage management for festivals and venues, and sponsorship sales and activations. We have been the leading festival and venue management team in the region since 1995.
Vendor Applications
Event Date: Sep 14 - 15
Music Midtown Food Vendors
Category: Food
Deadline: May 17, 2019
2019 EVENT FACTS DATE: September 14 – 15, 2019 Vending times: Saturday: Noon – 10:00 PM Sunday: Noon – 10:00 PM LOCATION: The Meadow @ Piedmont Park Midtown – Atlanta ATTENDANCE: 80,000+ PRODUCED BY: Live Nation Food Vendor Coordinator CONTACT: Premier Events 1428 MacArthur Blvd Atlanta, GA 30318 e mail: *Festival details are subject to change. Music Midtown is a RAIN OR SHINE event. FOOD VENDOR RULES AND REGULATIONS All Food Vendors of Music Midtown 2019 must adhere to the following rules and regulations. Premier Events (PE) has the full power to interpret and enforce these rules, conditions and regulations, and the power to make reasonable amendments thereto and to make such further reasonable rules and regulations necessary for the proper conduct of a safe, clean, well-regulated, and attractive Event. ATTENDANCE More than 80,000 patrons are anticipated to attend the 2019 event, but the event cannot guarantee or warrant this attendance. Vending Fees: (additional Health Dept fees or other fees may be required- prices subject to change) 10 x 10 - $2,000 + $80 Processing fee Applied toward a commission of 33% of Gross Sales 10 x 20- $4,000 + $160 Processing fee Applied toward a commission of 33% of Gross Sales 10 x 30- $6,000 + $240 Processing fee Applied toward a commission of 33% of Gross Sales Push Cart- $500 + $20 processing fee Applied toward a commission of 25% of Gross Sales Single Item Vendor (ice cream)- $2,000 + $80 Processing fee Applied toward a commission of 25% of Gross Sales Food Truck- $2,000 + $80 Processing fee Applied toward a commission of 28% of Gross Sales All vendors will be required to use the festival provided POS system which will accept Cash, credit cards, and RFID chips from wristbands (pre-loaded money). All transactions including cash will need to be entered through the POS system. PAYMENT: This is a flat fee paid in full in advance of the festival by either Credit Card or ACH (online Check processing). Please email with any questions Food Vendors are expected to furnish their own tables, equipment, and supplies. Tents will be provided for non-food truck vendors. Food Vendors must furnish menu and prices to reserve their participation in the 2019 event. PE reserves the right to refuse vendor space if the Food Vendors product or service or the booth area is not consistent with the character of the event. VENDING HOURS Vendors will be open to the general public on Saturday from Noon – 10 PM and Sunday from noon – 10 PM. Food Vendors must be set up and remain open during all vending hours. SERVING AREA / CHARACTER OF BOOTH All vendor booths must be designed, constructed and operated in good taste with the best interest of the Event and public safety. PE reserves the right to prohibit or restrict exhibits that because of noise, method of operation, materials or any other reason become objectionable. In the event that restriction occurs, PE will not refund the Food Vendor fees or other expenses. Carnival tactics, the use of public address systems or other similar activities by the Food Vendor shall not be allowed. The event does not guarantee exclusivity of products sold unless approved in writing in advance. Food Vendors may not sublease any part of their space or participate in any third-party advertising or third party promotions or display third party signage at their booths. Food Vendors must put down non-porous flooring to cover booth area. We recommend plastic tarp covered with roofing paper. Grease spills will be the responsibility of the Food Vendor to clean and may also result in fines from the City of Atlanta. The event will provide receptacles for grease and gray water. Nothing can be poured onto the grass or down storm drains including grease or gray water. Any violation of this could result in immediate expulsion from the festival and possible fines from the City of Atlanta. Food Vendors must furnish in-tent trash cans and must bag all trash and breakdown boxes for pickup by the festival employees. Decorations may not be nailed, taped, tacked or otherwise fastened to park infrastructure, trees, or fixtures. The use or distribution of any of the following items is prohibited: adhesive backed decals, stickers, helium balloons, glitter, confetti. Motorized vehicles of any type (forklifts, gas or electric carts, bicycles, scooters or similar equipment) may not be used inside the event venue. Distribution of flyers, brochures or any advertising marketing materials must be confined to the vendor booth space. Promotional materials or signage may not be affixed to any structure inside or outside of the event venue. FOOD VENDOR SALES Food Vendors will conduct sales of products or goods direct with the event consumers. Food Vendors must furnish their own cash bank. Food Vendors are not allowed to sell any sodas, bottled water, or other prepackaged beverages. Taxes are the responsibility of each Food Vendor individually. CANCELLATION If Exhibitor notifies PE in writing of their intent to cancel through September 7, Exhibitor shall be entitled to receive a 50% refund of their vending fee. If PE receives notice after September 1st, 2019, no refund will be issued. ELECTRICITY (2) standard 20 amp, 110v outlets will be made available to each food vendor as part of the Food Vendor Fee. Additional power needs will be charged on the following schedule: Extra 110 V or 220 V Power- $200. Electrical hardwire- $300 per location. EVENT MAPS/VENDOR LOCATIONS PE will make Food Vendor location assignments approximately two (2) weeks prior to the event. Space assignment priority will be given based upon date of receipt of completed contract and payment as well as type food being offered. If you have a special request for your booth location, please list it on this form and we will make best efforts to accommodate your request. PE reserves the right to make modifications to the layout of the exhibit area if circumstances warrant, at its sole discretion. Food Vendor area must be confined to the space contracted and provided. Food Vendor space must not obstruct other exhibits or walk paths. Food Vendors will not be allowed to place anything in the backspace area directly on grass or area that will affect root compaction. Plan accordingly- space will be tight!! This will be enforced by the park conservancy. LOAN IN / LOAD OUT Food Vendor load in and set up will be scheduled in two hour blocks on Wednesday, Sept. 11th or Thursday, Sept. 12th. You will receive your load in time approximately two weeks prior to load in day. Load out will take place Sunday after 11pm. Vendors that fail to abide by load in schedule and deadline may risk forfeiture of event space. In the event of late shows, event will not be obligated to refund event space fee. BADGES/Credentials Vendors must wear their Credentials furnished by PE during load in, load out and all festival hours. Number of credentials allowed are as follows: Cart – 3 worker badges/day 10X10 space – 6 work badges/day 10X20 space – 12 work badges/day You must send a list of everyone receiving a worker badge no later than 2 weeks prior to the event. Additional work passes can be purchased. Details to come. LIABILITY The Food Vendor assumes entire responsibility and hereby agrees to protect, indemnify, defend and save Premier Events, LLC, Phoenix Concessions, LLC, Live Nation, C3, or any of their affiliates against any and all claims, losses and damages to persons or property and attorney’s fees arising out of or caused by Food Vendor’s installation, removal, maintenance, occupancy or use of exhibit space. In addition, the Vendor acknowledges that Premier Events and Music Midtown do not maintain insurance coverage covering Food Vendor’s property and it is sole responsibility of the Food Vendor to obtain such insurance, including, if desired business interruption and property damage covering losses by the Food Vendor. Responsibility of the security of a Food Vendor’s area, products and property rests solely with the Food Vendor. WEATHER Music Midtown is a rain or shine event. The Food Vendor agrees that in the event of acts of God, storms, floods, high winds, gales or hurricanes that neither PE nor any of its employees or agents shall not be responsible for loss, damage, third party damages, claims or loss to property, persons or vessels. It is the Event Management’s sole and absolute discretion to order an evacuation of the Event, or to take necessary steps to protect public health and property in the event of an act of God, hurricane, or the issuance of a severe weather warning for Atlanta or its environs by the National Weather Service. ACTS OF GOD Premier Events and its affiliates shall have no liability whatsoever for damage, of any nature, to any person, matter, or thing resulting from storm wind or water, or other acts of God, or imminent threat thereof, nor from fire, strikes or lockouts. INSURANCE All food vendors are required to provide Premier Events proof of insurance for $1,000,000.00 Liability coverage (and needs to cover days of the event). You will be required to name The City of Atlanta, Live Nation Worldwide, Inc., Premier Events, LLC, and Phoenix Concessions, LLC as additional insured. Please upload policy. CONTACT For more information about the 2019 Music Midtown Food Court, please contact Premier Events: E mail: Music Midtown will supply a banner to be place on each of your 10’ Canopy sections that will have the Music Midtown Logo along with a description of what you are selling or your brand name. For 10 x 10 locations you will have one, 10 x 20 will have two, etc. Each banner selection will need to be approved by the festival committee. The simpler the description the better in order for the banner to be seen from a distance. Example: Banner 1: Sausages, Banner 2: Roasted Corn, Cupcakes. If you have questions about this, contact