My Alfajor is a business proposal that seeks to change the consumer's perception of certain products considered "street-food" such as alfajores and empanadas, to be perceived as gourmet products, without losing the essence of an artisanal product using the best ingredients from local farms and producers. My Alfajor was established in 2021 and part of the initial scope was to build recipes, standardize them and test every single operation aspect, then, we started selling products in May 2022 in Wakefield Farmers Market. Our mission is “Provide high quality products, respecting the environment and generating value for society”, we collaborate with local farms and producers (in many aspects) to follow our mission and achieve our vision to be the preferred choice for alfajores and empanadas by 2025.