Alpharetta Moonlight Market-Sept 11th, 2026

2026 Alpharetta Moonlight Market Terms & Conditions By submitting an application to participate in the Alpharetta Moonlight Market, the applicant (“Vendor”) agrees to comply with all rules, regulations, and requirements set forth by the event organizers and the City of Alpharetta. These Terms & Conditions are made part of the application and participation agreement by reference. ⸻ 1. Application Review & Acceptance All applications are reviewed on a per-event-date basis. Acceptance for one market date does not guarantee acceptance for additional dates. Acceptance is based on availability by category for each individual market. Certain categories are heavily limited, including (but not limited to) handcrafted jewelry, handcrafted candles, and handcrafted fiber art (wearable and non-wearable) The Alpharetta Moonlight Market reserves the right to limit the number of vendors within any category to maintain balance and quality. All acceptance decisions are final and may not be appealed. ⸻ 2. Handcrafted Requirement This is a handcrafted fine art and fine craft market. All products must be handmade locally by the applicant and only the applicant. Wholesale, resale, mass-produced, or factory-made items are strictly prohibited. Vendors must submit required photos showing: Tools used to create the work Raw materials used in production Home studio or workspace Misrepresentation of products or process is grounds for immediate removal without refund. ⸻ 3. Booth Fees & Payment Main Market Area: $75 per event (plus Eventeny 3% processing fee and Sales Tax of 7%) Discounted Booth Zone: $25 per event (plus fees) This discounted section is along the west side of Market Street, off the main thoroughfare (space permitting) Vendors must select their desired booth zone in the Booth Space Selection section of the application. If the discounted zone is already fully booked for your market date you will be notified if there is availability in the full priced zone before being charged. Booth fees are non-refundable and non-transferable, including in cases of weather, personal emergencies, or event cancellation. ⸻ 4. Insurance Requirements Insurance is required for vendors selling: Skincare products Soaps Quick-serve, individually wrapped food or non-alcoholic beverage items Vendors in these categories must upload (an image of the document in the photos upload section below) a current Certificate of Insurance (COI) with each application submitted. Failure to provide valid insurance will result in disqualification. The COI must list the event organizer, 1st & Main Events and City of Alpharetta as Additionally Insured.  The policy limits must be for the standard $1M individual occurrence and $1M aggregate.  The address listed on the COI must be for 1st & Main Events business address.  5227A West Ellis Road  Griffin GA 30223  ⸻ 5. Food & Beverage Restrictions Hot food service vendors may not apply. Food trucks are not permitted. Only select pre-packaged, quick-serve food items will be considered, in limited numbers. Only pre-mixed non-alcoholic beverage vendors serving products in plastic cups with lids and straws or in aluminum cans will be considered Food & Beverage Vendor Documentation Requirements Vendors selling quick-serve, individually wrapped food or non-alcoholic beverages are required to upload the following documentation with their application (Please upload images of all required documents using the available photo upload slots in the section below.)  Applications that do not include all required documentation will not be reviewed or approved. Required Documentation • Certificate of Insurance (COI) A current and valid Certificate of Insurance showing general liability coverage. The COI must list the event organizer and the City of Alpharetta as Additionally Insured at the required coverage levels listed in the section above.  • Health Department or Cottage Food Documentation Vendors must upload one of the following, as applicable: A valid Georgia Cottage Food License or county-issued Cottage Food Certificate A current County Health Department Permit or documentation showing production in an approved commercial kitchen Vendors must comply with all applicable Fulton County Environmental Health regulations while onsite. • Product Label Photos Photos of product labels as sold, clearly showing the product name, business name, ingredient list, and allergen disclosures (when applicable). Beverage-Specific Requirements • Only approved non-alcoholic beverages may be sold • Beverages may be served only in plastic cups with lids and straws or aluminum cans • No open-air beverage preparation or on-site mixing is permitted unless approved by the County Health Department • Alcohol sales are strictly prohibited Trash & Sanitation Requirements • Food vendors must provide their own trash can(s) in front of their booth • Vendors are responsible for keeping their booth area clean throughout the event • All trash must be removed and disposed of in the city-provided dumpster located next to City Hall Failure to comply with these requirements may result in removal from the event without refund and/or disqualification from future Alpharetta Moonlight Market events. Special note: Musicians may not apply to the Alpharetta Moonlight Market. Musicians interested in performing must contact the Alpharetta Rotary Club directly. ⸻ 6. Booth Setup & Presentation Vendors are responsible for supplying all booth materials. Booths must include: A white 10’ x 10’ canopy tent A minimum of 40 pounds of professional weight per tent leg A clean, safe, and professional presentation Booth locations are pre-assigned and may not be changed. The Alpharetta Moonlight Market will be held on the city streets in the City Center Retail District in downtown Alpharetta Georgia Booth spaces are 11 feet wide and 10 feet deep.  ⸻ 7. Nighttime Lighting & Electrical This is a nighttime event; adequate lighting is mandatory. Vendors must provide: In-booth LED lighting A minimum of 125 feet of outdoor-rated, weatherproof extension cords The City of Alpharetta provides free electrical hookups. Applicants must submit a nighttime booth photo demonstrating safe and bright illumination. This requirement is enforced as a public safety measure. ⸻ 8. Event Hours, Load-In & Load-Out Market Hours Market hours are 5:00 PM – 10:00 PM. Load-In General vendor load-in runs from 2:00 PM to 4:00 PM. Vehicles with trailers will be scheduled first for load-in (as early as 12:00 PM). All booths must be fully set up and open for business by 5:00 PM. Vendors must follow the assigned load-in procedures provided by market staff. Breakdown & Load-Out Early breakdown is not permitted without prior approval. Vendors may not begin breakdown until the market officially closes. All booths must be fully cleared from the street by 11:30 PM. Vehicle Reentry Procedures Vehicle reentry is police-controlled and strictly enforced. Vehicles may not reenter the street until authorized. Booths must be fully broken down and moved to the sidewalk behind the booth space before requesting reentry. Vendors must receive a site inspection from market staff. A color-coded reentry slip must be presented to police to regain vehicle access. Traffic & Parking Restrictions Vehicles may not stop or park in the center of the roadway at any time. Vehicles must pull fully into assigned booth spaces and remain close to the curb. Blocking traffic lanes, emergency routes, or neighboring booths is strictly prohibited. Vendor Parking is located offsite one block north of the market on NorthMain Street behind the First United Methodist Church of Alpharetta.   Failure to comply with the rules regarding loading in and loading out and vendor parkingmay result in removal from the event and/or disqualification from future markets. ⸻ 9. Site Cleanliness & Trash Removal Vendors are responsible for leaving their area cleaner than it was found. All trash, debris, and packaging must be removed from booth areas. Vendors must dispose of all trash in the city-provided dumpster located next to City Hall. Dumping trash on sidewalks, streets, or in public receptacles is prohibited. ⸻ 10. Event Information & Communication Final market details will be emailed on the Tuesday morning prior to each Friday market. Vendors are responsible for reviewing all communications. Failure to read instructions does not excuse non-compliance. ⸻ 11. Weather & Force Majeure The Alpharetta Moonlight Market is held rain or shine. No refunds or credits will be issued due to weather, natural disasters, government action, or public safety decisions. Vendors participate at their own risk and must prepare for changing conditions. ⸻ 12. Liability & Indemnification Vendors participate at their own risk. The City of Alpharetta, event organizers, volunteers, sponsors, and affiliates are not responsible for loss, theft, or damage. Vendors agree to indemnify and hold harmless the City of Alpharetta and event organizers from any claims arising from participation. ⸻ 13. Right to Refuse or Remove Event organizers reserve the right to refuse participation or remove vendors for non-compliance. Removal may occur without refund.