Dessert Vendor Application
About the application
Thank you for your interest in becoming a dessert vendor at the Inaugural Long Beach Sugar & Spice Holiday Dessert Festival, taking place on Saturday, December 19, 2026.
We're seeking exceptional dessert vendors to help create a magical holiday experience for thousands of guests. From classic holiday favorites to innovative sweet creations, we're looking for vendors who offer high-quality products, beautiful presentation, and outstanding customer service.
Ideal dessert vendors include (but are not limited to):
• Cookies & Holiday Treats
• Cupcakes & Cakes
• Cheesecakes
• Brownies & Bars
• Cinnamon Rolls
• Donuts & Pastries
• Macarons
• Chocolates & Confections
• Fudge & Candy
• Caramel Apples
• Gourmet Popcorn
• Ice Cream & Frozen Desserts
• Specialty Desserts & Seasonal Creations
This is a curated event, and applications will be carefully reviewed to ensure a diverse selection of vendors and an exceptional guest experience.
We encourage vendors to embrace the holiday spirit through festive booth décor, seasonal menu offerings, and an engaging customer experience.
We look forward to reviewing your application and potentially welcoming you as part of Long Beach's newest holiday tradition.
Additional Required Fees
Please note that the following fees are not included in the vendor booth fee and may apply depending on your business:
Health Permit – $159
Required for all food and beverage vendors serving or sampling food or drinks.
This fee is paid directly to the City of Long Beach Health Department (or the applicable permitting agency) and is separate from your vendor booth fee.
City of Long Beach Business License – $70.10
Vendors without a current City of Long Beach Business License are required to obtain one prior to participating in the festival.
The current application fee is $70.10 and is paid directly to the City of Long Beach.
Please ensure you meet all applicable local, county, and state licensing and permitting requirements before the event.
About the event
Terms & Conditions
By submitting an application for the Long Beach Sugar & Spice Holiday Dessert Festival, you acknowledge and agree to the following terms and conditions:
Application & Acceptance
Submission of an application does not guarantee acceptance into the festival.
Vendor selection is based on product quality, uniqueness, variety, presentation, and overall fit with the event.
The Long Beach Sugar & Spice Holiday Dessert Festival is a curated event, and Axiom Productions reserves the right to accept or decline any application.
Payment
A valid credit or debit card is required at the time of application submission.
Your card will not be charged when you apply.If your application is accepted, the payment method on file will automatically be charged for the applicable vendor fee.
If your application is not accepted, your card will not be charged.
Applications without a valid payment method on file may not be considered.
Vendor fees are non-refundable once payment has been processed, unless the event is canceled by Axiom Productions.
Booth Requirements
Vendors are responsible for providing their own tent, tables, chairs, displays, lighting, extension cords, and any other equipment needed for operation unless otherwise specified.
Booths must remain clean, professional, and staffed during all event hours.
Holiday-themed booth décor is highly encouraged.
Permits & Compliance
Vendors are responsible for obtaining and maintaining all licenses, permits, and certifications required by the City of Long Beach and the County of Los Angeles.
Food vendors must comply with all applicable Health Department regulations and obtain any required temporary food facility permits.
Insurance
Vendors may be required to provide proof of general liability insurance naming the event organizer and any additional insured parties as required. Additional insurance requirements will be provided upon acceptance.
Setup & Breakdown
Vendors must arrive during the assigned setup window.
Early breakdown is not permitted without prior approval from event management.
Booths must remain fully operational throughout the event.
Conduct
Vendors are expected to conduct themselves professionally and respectfully at all times.
The sale of illegal, counterfeit, offensive, or prohibited items is strictly prohibited.
Axiom Productions reserves the right to remove any vendor whose conduct or products are deemed inappropriate or unsafe.
Event Operations
Event details, including layout, vendor placement, schedules, and operational procedures, are subject to change as necessary.
Vendors agree to comply with all instructions provided by event management before and during the festival.
Photography & Marketing
By participating, vendors grant Axiom Productions permission to photograph and record their booth, products, staff, and activities for promotional, marketing, and archival purposes without additional compensation.
Force Majeure
Axiom Productions shall not be held liable for cancellations, delays, or changes resulting from weather, acts of God, government orders, public emergencies, or other circumstances beyond its reasonable control.
Agreement
By submitting this application, you certify that the information provided is accurate and acknowledge that you have read and agree to these Terms & Conditions.
Prices
| Single booth | $295.00 | Non-refundable | The Dessert Vendor Fee includes one (1) 10' x 10' vendor space at the Inaugural Long Beach Sugar & Spice Holiday Festival on Saturday, December 19, 2026. Your participation includes: One (1) 10' x 10' booth space Inclusion in festival marketing and promotions Listing on the official event website (when applicable) Access to thousands of festival attendees Event staff support before and during the festival Please note: Vendors are responsible for providing their own tent, tables, chairs, displays, lighting, extension cords, and any other equipment required to operate their booth. Electricity is not included and may be available as an optional add-on, if offered. |
| Electricity | $75.00 | Non-refundable | Electricity is available in limited quantities and must be reserved in advance. This add-on provides access to one standard electrical connection for approved equipment used during the event. Vendors are responsible for bringing their own heavy-duty outdoor-rated extension cords, power strips, and any additional equipment needed to connect to the power source. Please note that electricity is intended for vendor operations only and may not support high-demand equipment. Power requests are subject to availability. |
| 20x10 Booth Space | $420.00 | Non-refundable | Need more room? Reserve a 20' x 10' booth space to expand your display, increase customer flow, or accommodate additional equipment. Additional booth space must be reserved in advance and is subject to availability. Only one additional booth space may be requested unless approved by event management. Additional space does not include extra tables, tents, chairs, or electricity unless purchased separately. |
Questions on the application
Business information
- Business name
- Legal business name
- Contact name
- Address
- Phone
- Website (Optional)
- Logo
Picture requirements
- Minimum pictures required: 0