Application

Exhibitors - Non-Profit

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Deadline: Nov 15, 2026 11:59 pm (GMT-07:00) Pacific Time (US & Canada)
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Date: Nov 20, 2026 4:00 pm - Nov 20, 2026 10:00 pm (PDT)
place
Burbank, California
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$250.00 - $800.00
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About the application

Welcome to the Holiday in the Park Non-Profit Exhibitor Application!

NEW AVAILABILITY: Standard booths in the A/B/C/I/J pricing group are now available in Zone I (EYE) only. Zones A, B, C, J and D/E/F are sold out. Zone I is on the 2800 block, between the car show and go-kart track areas, with visitors passing between these attractions. Existing A/B/C/J nonprofit rates are unchanged. All new standard-booth placements will be assigned in Zone I by the organizers; Priority Placement and specific-location selection are not available.

This application is for qualified non-profit organizations only.

Non-profit exhibitors receive a discounted booth rate. In some cases, booth fees may be waived if a presenting sponsor chooses not to use an included booth space. Please assume your organization will be responsible for the booth fee unless you are notified otherwise.

Proof of non-profit status is required. Commercial businesses should complete the appropriate vendor application instead.

By submitting this application and selecting a booth, you acknowledge and accept the terms of this electronic agreement.

About the event

Holiday in the Park is Burbank’s largest street festival, held annually the Friday before Thanksgiving. Stretching over a mile along Magnolia Boulevard, the event features over 300 vendors, live entertainment, food trucks, a classic car show, kids' Fun Zone, and a Ferris wheel — all under a festive canopy of holiday lights. Free and open to the public, the event attracts more than 50,000 attendees each year. This is a rain or shine event, and pets must be leashed. Parking shuttle available. For more information and vendor details, visit .
Magnolia Park Events
Magnolia Park Events
Magnolia Park Events
Magnolia Park Events

Terms & Conditions

Legal Notice & Terms of Participation - PLEASE READ

 

By registering for HOLIDAY IN THE PARK 2026, you agree to abide by all event rules and requirements.

 

All sales are final after OCTOBER 31, 2026 — no refunds will be issued for cancellations made after this date.

 

Gasoline-powered generators are strictly prohibited. Only electric (battery-powered or inverter) generators are allowed. Vendors found using gas-powered generators may be removed from the event without refund.

 

Vendors and sponsors must remain within their assigned footprint. Unauthorized expansion into neighboring areas or blocking of sidewalks, driveways, or emergency access routes is prohibited.

 

No amplified sound, performances, or demonstrations are allowed unless pre-approved by the event coordinator.

 

All vendors are responsible for collecting and reporting their own sales tax. Food vendors must comply with all city and county health regulations, including submitting all required permits prior to the event.

 

The Magnolia Park Merchants Association and Magnolia Park Events reserve the right to deny participation to any vendor who fails to comply with event guidelines or creates an unsafe or disruptive environment.

 

Hold Harmless, Release & Indemnification Agreement


In consideration of being permitted to participate in HOLIDAY IN THE PARK (the “Event”), I, the undersigned, on behalf of myself and all members of my organization, group, company, volunteers, agents, employees, contractors, and any other individuals participating with me or under my direction (collectively, “Participants”), agree to the following:

 

Assumption of Risk
I acknowledge that participation in the Event involves inherent risks, including but not limited to personal injury, illness, property damage, theft, loss, or other harm that may arise from activities associated with a public event, parade, street festival, or related setup and teardown activities. I voluntarily assume all such risks on behalf of myself and all Participants.
Release and Waiver
I hereby release, waive, and forever discharge Magnolia Park Events, Magnolia Park Merchants Association, the City of Burbank, and their respective officers, directors, employees, agents, volunteers, sponsors, contractors, and any other parties associated with the planning, permitting, production, or execution of Holiday in the Park (collectively, the “Released Parties”) from any and all claims, demands, causes of action, damages, losses, or liabilities of any kind arising out of or related to participation in the Event, whether caused by negligence or otherwise, to the fullest extent permitted by law.
Indemnification
I agree to indemnify, defend, and hold harmless the Released Parties from and against any and all claims, liabilities, damages, costs, or expenses (including reasonable attorneys’ fees) arising from or related to my participation in the Event or the participation of any individuals I represent.
Representation of Authority
By signing this agreement, I represent and warrant that I am authorized to sign on behalf of all Participants in my group or organization, and that this agreement is binding upon all such Participants.
Compliance with Rules and Laws
I agree that all Participants will comply with all applicable laws, ordinances, rules, regulations, and Event policies, including any safety requirements, operational guidelines, and instructions provided by Event organizers, City officials, law enforcement, or emergency personnel.
Insurance (If Applicable)
If required by Event organizers or the City of Burbank, I agree to obtain and maintain any required insurance coverage and to provide proof of such coverage upon request.
Governing Law
This agreement shall be governed by and construed in accordance with the laws of the State of California.
 

Prices

10x10 Booth - Zones A, B, C, I, and J (Zone I only available) $300.00 Single booth measuring 10 feet wide by 10 feet deep in the A/B/C/I/J pricing group. Only Zone I (EYE), on the 2800 block between the car show and go-kart track areas, is available for new applications. All placements are assigned by the organizers within Zone I; Priority Placement and specific-location selection are not available. Space is subject to application approval and shared availability across booth sizes and vendor/nonprofit applications.
10x20 Booth - Zones A, B, C, I, and J (Zone I only available) $600.00 Double booth measuring 20 feet wide by 10 feet deep in the A/B/C/I/J pricing group. Only Zone I (EYE), on the 2800 block between the car show and go-kart track areas, is available for new applications. All placements are assigned by the organizers within Zone I; Priority Placement and specific-location selection are not available. This option uses two adjacent 10x10 spaces and is subject to application approval and shared availability across booth sizes and vendor/nonprofit applications.
20x20 Entertainment Endcap $800.00 Single 20x20 booth space specifically for entertainment-related entities, such as dance troupes, cheer squads, music groups, and more.
Selling Non-Food Items (Burbank Sellers Permit) $35.00 REQUIRED FOR ANY EXHIBITOR SELLING ITEMS AT THE EVENT. IF YOU ARE A CITY OF BURBANK BUSINESS WITH A CURRENT LICENSE, YOU DO NOT NEED THIS PERMIT.
Rental: 10x10 Pop Up Tent $90.00 10x10 Booth: Standard white pop-up tent provided and installed by the event. Outdoor space only; no tables, chairs, power, or signage included.
Rental: 10x20 Pop-Up Tent $150.00 10x20 Booth: Standard white pop-up tent provided and installed by the event. Outdoor space only; no tables, chairs, power, or signage included.
Rental: Table - 8 Foot $12.00 Standard folding 4x8 table
Rental: Chair - White Padded $5.00 Standard White Padded chair

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website
  • Logo

Additional information

  • Priority Placement — Not available at this time (please select No)
  • Please let us know which category best describes your business from the list below:
  • Tell us about your organization and why you would like to participate.
  • Priority Placement Zone/Block — Not available at this time
  • Are you going to provide some type of interactive experience or activity for the festival?
  • Enter your City of Burbank Business License number
  • Will you be selling non-food items or services at your booth?
  • Will you be selling food items at your booth?
  • I understand that I must select the “Selling Non-Food Items” option at checkout if I indicate that I will be selling non-food items at the event. I further understand that if I do not add this option at checkout, it will be added to my application by the event organizers without additional notice.
  • Will you be using a generator at your booth?
  • I understand that I must select the “Selling Food Items – PREPACKAGED ONLY (Burbank and LA County Permits)” option at checkout if I indicate that I will be selling food items at the event. I further understand that if this option is not selected at checkout, it will be added to my application by the event organizers without additional notice. I also acknowledge that these permits allow the sale of pre-packaged food items only, and that I am not permitted to prepare food on site or provide food samples during the event.
  • Are you a non-profit organization?
  • If "None of These," please explain.
  • What is your Non-Profit EIN (Employer Identification Number)

Picture requirements

  • Minimum pictures required: 0