Sponsor Application

Especial Zone Sponsorship

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Deadline: Sep 01, 2026 11:59 pm (GMT-04:00) Eastern Time (US & Canada)
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Date: Sep 19, 2026 11:00 am - Sep 19, 2026 7:00 pm (EDT)

About the event

Join us for our Fiesta, a vibrant one-day festival in Downtown Winston-Salem that kicks off Hispanic Heritage Month. A beloved Triad tradition, Fiesta celebrates Hispanic and Latin culture with live music, authentic food, cultural performances, family activities, and community resources. What to expect Live music and dance: Regional bands, folkloric ballet, salsa, and reggaetón performances throughout the day. Food & vendors: Authentic Hispanic and Latin cuisine, artisan goods, and community business booths. Family fun: Interactive kids’ zone, cultural crafts, face painting, and educational activities for all ages. Community resources: Health screenings, educational outreach, and information from local service providers. Cultural spotlight: Storytelling, performances, and presentations that honor heritage and contributions to the Triad.
Hispanic League
Hispanic League
Hispanic League
Hispanic League

About the application

The Especial Sponsorship provides a unique opportunity to sponsor and be prominently associated with one of the designated Zones at Fiesta 2026. Each Zone highlights a distinct area of programming, activities, or cultural experiences within the festival, offering sponsors meaningful engagement with attendees in a high-traffic, interactive setting. Hispanic League is producing, promoting, and presenting FIESTA 2026 in the streets of downtown Winston-Salem, North Carolina, on September 19, 2026. SPONSOR may begin setting up their assigned booth space beginning at 8:00 a.m. on the date of the Event and must remove all vehicles from the Fiesta site by 10:00 a.m. Further set-up and access instructions will be provided by email prior to the event. SPONSOR shall have its booth open and available to the public by 11:00 a.m. on September 19, 2026, and shall remain open and available during the operating hours of the Event. SPONSOR shall not dismantle its booth or exhibit, or pack up displays or merchandise, prior to the official closing time of the Event at 6:00 p.m., unless express permission has been granted by the Logistics Coordinator appointed by FIESTA. SPONSOR is responsible for providing its own tent, tables, and chairs. A single booth space requires one (1) tent, one (1) 6-foot table, and two (2) chairs. A double booth space requires one (1) tent, two (2) 6-foot tables, and four (4) chairs. These items will NOT be provided by the Hispanic League. Booth spaces will be pre-assigned and clearly marked prior to the Event. SPONSOR POLICY: Please be aware of the following conditions. Failure to adhere to these conditions may result in the SPONSOR being asked to leave FIESTA. - SPONSORS cannot sell nor distribute free of charge at Fiesta 2026, any of the following items: water, soft drinks or any type of beverage WITHOUT PERMISSION OF HISPANIC LEAGUE. - SPONSORS are NOT AUTHORIZED to distribute any literature or other materials outside of their assigned booth area (no more than 10’ from actual booth). - SPONSOR is responsible for the secure and safe set-up of the booth, including the Tent. Tents must be weighted down (use weight anchors) and secured per regulatory authority instructions. - Tables and chairs must remain within the assigned booth space at all times. Please avoid blocking pedestrian traffic or fire/escape clearance. - Sales of items may be made only at the discretion of the Hispanic League. - SPONSORS will leave assigned booth areas clean and undamaged and must dispose of garbage properly and not leave garbage on the street. - The Hispanic League, its Fiesta 2026 organizers and sponsors assume no responsibility for theft, loss or damage to any of the SPONSOR’S property.

Terms & Conditions

Sponsorship Commitment Submission of a sponsorship application constitutes a commitment by the SPONSOR to support FIESTA 2026 at the selected sponsorship level. Sponsorship benefits will be provided upon receipt of the completed application and full payment, unless otherwise approved by the Hispanic League. Payment Terms All sponsorship payments must be received by the deadline established by the Hispanic League in order to guarantee inclusion in printed promotional materials, event signage, and marketing campaigns. Sponsorship payments are non-refundable unless the Event is canceled by the Organizer. Use of Name and Logo By participating as a sponsor, SPONSOR grants the Hispanic League permission to use the organization’s name, logo, and approved branding materials in connection with FIESTA 2026 promotional and marketing efforts, including print, digital, social media, and event signage. Booth Space and Setup Booth spaces will be assigned by the Hispanic League and may not be transferred, shared, or subleased without prior written approval. SPONSOR agrees to comply with all setup, operational, and breakdown instructions provided by the Organizer. Booth Operations SPONSOR is responsible for maintaining a professional, family-friendly, and culturally respectful booth environment at all times during the Event. The Hispanic League reserves the right to require removal of any materials, displays, or activities deemed inappropriate, unsafe, offensive, or inconsistent with the mission and values of the Event. Liability and Insurance SPONSOR assumes full responsibility for any loss, damage, theft, or injury arising from participation in the Event. The Hispanic League, its officers, directors, volunteers, sponsors, partners, and affiliates shall not be held liable for any damages, claims, losses, or expenses related to SPONSOR participation. SPONSOR is encouraged to obtain appropriate liability insurance coverage. Compliance with Laws and Regulations SPONSOR agrees to comply with all applicable federal, state, and local laws, regulations, permits, and safety requirements, including health and fire codes. Cancellation or Modification of Event The Hispanic League reserves the right to modify the Event schedule, layout, location, or programming as necessary due to weather, safety concerns, governmental requirements, emergencies, or circumstances beyond its control. In the event of cancellation, sponsorship benefits may be adjusted at the discretion of the Organizer. Indemnification SPONSOR agrees to indemnify and hold harmless the Hispanic League, its officers, directors, employees, volunteers, and agents from and against any claims, liabilities, damages, costs, or expenses arising from SPONSOR’s participation in FIESTA 2026. Acceptance of Terms Participation in FIESTA 2026 constitutes acceptance of all terms, conditions, policies, and procedures established by the Hispanic League.

Prices

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)

Additional information

  • Which zone are your interested in?
Especial Zone Sponsorship
Especial Zone Sponsorship
34th Annual Fiesta