June: Unity Through Diversity Expo

NEW at Thursday Night Market: Unity Through Diversity Expo – June 2026

This June, the Thursday Night Market is introducing the Unity Through Diversity Expo in Chico City Plaza. This special feature will celebrate the cultures, traditions, and perspectives that make our community vibrant and unique.

For the entire month, participating vendors and organizations will be featured at all four Thursday Night Markets in June, offering consistent exposure and the opportunity to connect with thousands of weekly attendees.

The Expo will highlight cultural organizations, diverse businesses, artists, performers, and community groups that help bring people together and foster understanding across cultures. Visitors will have the opportunity to experience cultural foods, art, music, crafts, and resources that reflect the rich diversity of Chico and the surrounding region.

If your business or organization celebrates culture, community, and connection, this is a unique opportunity to share your work and story in the heart of Downtown Chico. 🌎🎶🎨

Thursday Night Market
Unity Through Diversity Expo – Vendor Terms & Conditions (May)

The Unity Through Diversity Expo is a special feature of the Thursday Night Market located in the Chico City Plaza. Vendors selected for the Expo will participate in all four Thursday Night Markets in June.

By applying and participating, vendors agree to the following terms:

1. Event Dates & Participation
The Unity Through Diversity Expo takes place on all four Thursdays in June during Thursday Night Market hours (6:00 PM – 9:00 PM) in the Chico City Plaza.

Vendors accepted into the Expo are required to participate all four weeks. Individual weekly participation is not available.

2. Vendor Fees
Vendor participation includes all four weeks of the Expo.

Pricing:

• Non-Profit Vendors: $150 total (for all four weeks)
• For-Profit Vendors: $300 total (for all four weeks)

Payment must be received 7 days before the first event date to secure participation.

Booth spaces are 10’ x 10’ unless otherwise approved.

3. Vendor Selection

All applications are reviewed by the Downtown Chico Business Association (DCBA). Vendor selection is based on factors including:

• Relevance to theme
• Product or service uniqueness
• Booth presentation
• Marketplace balance
• Space availability

The DCBA reserves the right to approve, decline, or limit vendors to ensure a balanced event.

4. Booth Setup & Display

Vendors are responsible for providing their own booth equipment, including:

• Tent or canopy
• Tables and displays
• Table coverings

All displays must:

• Remain within the assigned booth space
• Be clean, organized, and professional
• Maintain a family-friendly presentation

Aggressive sales tactics are not permitted.

5. Space Assignments

The Unity Through Diversity Expo will be located in the Chico City Plaza as part of the Thursday Night Market footprint.

Vendor booths will be assigned within the Plaza by DCBA staff to create a cohesive Outdoor Adventures area. Booth locations may vary slightly from week to week depending on event layout, power access, and operational needs.

Booth spaces are 10’ x 10’ unless otherwise approved. All vendors must keep their displays, equipment, and activities within their assigned space.

Specific booth locations are not guaranteed, and the Downtown Chico Business Association reserves the right to adjust assignments if necessary to support event operations. 

6. Clean Up

Vendors must leave their booth space clean at the end of the event.

Vendors are responsible for:

• Removing all trash and materials
• Leaving the space free of debris
• Properly disposing of vendor-generated waste

Failure to clean the space may result in fines or loss of participation privileges.

7. General Event Rules

To maintain a safe and welcoming environment:

• Vendors may not consume alcohol during the event.
• Smoking is not permitted within vendor areas or near downtown storefronts.
• All booth staff must be appropriately clothed at all times.
• Animals are not permitted near food vendors in accordance with health regulations.
• Event photography may occur and may be used for promotional purposes.

8. Licenses & Permits

Vendors are responsible for obtaining and maintaining any permits or licenses required for their business type, including seller’s permits or health permits when applicable.

9. Weather Policy

Thursday Night Market is a rain-or-shine event.

Vendors assume responsibility for protecting their products and equipment from weather conditions.

10. Compliance

DCBA staff may inspect booths and enforce event rules. Violations may result in warnings, fines, suspension, or removal from the event.

11. Liability

By participating, vendors agree to hold harmless the Downtown Chico Business Association, the City of Chico, and event partners from any claims, damages, or liabilities related to participation in the event.