2026 Sonic Expo: Atlanta - Vendor Hall Application
About the application
Date & Location:
August 7-9, 2026
Cobb Galleria Center
2 Galleria Pkwy SE, Atlanta, GA 30339
Application Timeline:
- Apps open: Friday, April 10th, 2026
- Apps close: Friday, April 24th, 2026 @ 11:59PM CST
- Acceptance emails sent: Friday, May 1st, 2026
- Table payment due: Friday, May 15th, 2026 (will be charged manually by staff on this date)
- Waitlist artists pulled: May 16th, 2026 and beyond as necessary
Booth Information:
Single Booth
- Booth fee: $425 USD
- Booth size: 10 ft x 10 ft
- Included in package: two tables, two chairs, two Sonic EXPO Atlanta 2025 vendor badges
- Table sizes: 6 ft x 2.5 ft
- Additional helper badges can be purchased at a later date. You are allowed up to an 2 additional badges alongside the 2 provided; in other words: there is a 4 badge limit for a 10 x 10 space.
Double Booth
- Booth fee: $850 USD
- Booth size: 10 ft x 20 ft
- Included in package: four tables, four chairs, four Sonic EXPO Atlanta 2025 vendor badges
- Table sizes: 6 ft x 2.5 ft
- Additional helper badges can be purchased at a later date. You are allowed up to an 2 additional badges alongside the 4 provided; in other words: there is a 6 badge limit for a 10 x 20 space.
About the event
Terms & Conditions
Submission Guidelines:
- Please provide a link to a website or portfolio that shows off what you intend on selling
- Acceptable links include: personal websites, carrd.co pages, Google Drive folder with share permissions turned ON, storefronts that will be open during the entire jurying process.
- Unacceptable links include: social media sites (Twitter, Instagram, Facebook, etc.), sites that require you to log into with an account to view, links with restricted access, closed storefronts, broken links. If we cannot access your link, we will decline your application.
- Officially lisenced merchadise (plush, video games, comics, etc.) is allowed to be sold by vendors.
- No bootleg, dropshipped, traced, AI generated, or stolen material.
- No explicit/NSFW material allowed.
- No double dipping applications. You are only allowed to apply for one type of space: either Artist Alley or Vendor. Any person caught applying for both will have both entries declined.
What Sonic EXPO is Looking For:
- Applicants should have merchandise examples in their portfolio or shop that are Sonic or SEGA themed.
- “Sonic” by this definition include official characters as featured in the Sonic the Hedgehog games, movies, comics, cartoons, or any other officially licensed media.
- “SEGA” by this definition includes any property licensed and published by SEGA, ATLUS, Rovio, or any other company owned by SEGA Sammy Holdings. We also include Crypton Future Media in this list because of SEGA's significant involvement.
- Any applications who do not include said IPs anywhere in their portfolio will be denied.
- Merch of other IPs are acceptable in a portfolio, and can be sold at Sonic EXPO.
Selection Process:
All applications will be juried by a small team of people, some of which are EXPO staff, some of which are outside staff to promote unbiased fairness and different perspectives in our selection process. Jurying is based on several criteria, which includes:
- The representation of Sonic and SEGA present in your portfolio/shop. This is the MOST important criteria and holds the most weight.
- The uniqueness of art and/or merchandise you sell. Those who are selling rare products, hard to find characters, or have a unique art style have an advantage over typical merchadise.
- The categories of merchandise sold; making sure we have a good variety of things for attendees to buy amoungst the pool of chosen artists.
- Adherrence to all submission guidelines.
- We DO NOT jury based on previous con experience or follower counts. First time tablers welcome!
Vendor Display Rules:
- Vendor setups MUST be confined to the allotted floor space.
- Additional tables or structures added to the front or sides such as coat racks, standees or shelves are allowed, feel free to bring what you need to decorate the space as you wish.
- There is no official height restriction, but your setup MUST be made structurally sound and should be weighted/clamped to the table or ground. Any tables deemed a potential hazard may be asked to change their setup. Any setup 8 feet or taller (5 feet off the table) will be inspected by staff for safety.
- If you require electricity, more tables, or chairs, please mention it in the accommodations section. Please note: ADDITIONAL TABLES, CHAIRS, ELECTRICITY AND OTHER SERVICES WILL COST EXTRA.
- If you are an artist interested in having less space at a lower cost, we recommend applying for artist alley.
Table Sharing and Proxy:
- Vendors can choose to table as a solo vendor, or split the space with one other vendor of their choosing when filling out the form.
- No more than two vendors may split an vendor space.
- If deciding to split with another vendor, one person must be chosen as the "primary vendor", which is where contact and payment invoice will be paid through if accepted.
- If you apply as a solo vendor and decide after acceptance that you'd like to split a space, the secondary vendor you onboard MUST have applied to Sonic EXPO Atlanta and MUST be of either waitlisted/accepted status in either AA or vendors, no exceptions. This is done out of fairness and to be sure we can properly screen all apps.
- We do not allow unvetted vendors in our hall. If you are caught subletting your table to a vendor who was not approved by Sonic EXPO staff, you will be barred from future events.
- Proxying is allowed at Sonic EXPO.
Payment:
Table payment will be done through Eventeny. The first wave of acceptances will be given a two week grace period for payment. On May 15th, we will start charging whatever card you have on file. PLEASE be sure your payment info is correct, your card is not expired, and you have succifient funds attached to that card. Any application that has their card decline will sadly forfeit their spot at Sonic EXPO and the associated application will be moved to the very bottom of the waitlist.
Sales Tax:
All vendors at Sonic EXPO Atlanta must have a Georgia Sales Tax ID to sell in the artist's alley. You do not need one at the time of application, but it must be completed in time for Sonic EXPO Atlanta should you be accepted. Creating one is easy and can be done so here: https://dor.georgia.gov/taxes/business-taxes/sales-use-tax/sales-and-use-tax-registration-faq
Waitlist Info:
If you are ultimately not selected to have a booth, there is an option to sign up for a waitlist in case of any potential dropouts. If space has opened up, you will be reached out by email if you are selected to fill. Please keep in mind: If accpeted off the waitlist, your Eventeny application will change its status to approved, and your card will be charged automatically.
Cancellation Policy:
In the event you are accepted but are no longer able to attend Sonic EXPO Atlanta, please let the staff know as soon as possible via Eventeny or by email. If you inform staff of cancellation by July 1st, 2026, we can refund your table payment. Unfortunately, we cannot issue any refunds beyond this date.
If you have any further questions regarding this application, feel free to contact us via email at vendors@chaoscreators.com
Sonic EXPO staff reserve the right to decline any applications for any reason stated here or otherwise.
Prices
| Single booth | $425.00 | Sonic EXPO Atlanta 2026 Vendor Space Booth fee: $425 USD Included in package: two tables, two chairs, two Sonic EXPO Atlanta 2026 vendor badges Booth size: 10 ft. x 10 ft. | |
| Double booth | $850.00 | Sonic EXPO Atlanta 2026 Vendor Space - Double Booth Booth fee: $850 USD Included in package: four tables, four chairs, four Sonic EXPO Atlanta 2026 vendor badges Booth size: 10 ft. x 20 ft. |
Questions on the application
Business information
- Business name
- Legal business name
- Contact name
- Address
- Phone
- Website (Optional)
- Logo (Optional)
Additional information
- Primary Vendor - Business Name
- Primary Vendor - Is this your first time tabling at an event?
- Primary Vendor - Is this your first time tabling at Sonic EXPO?
- Primary Vendor - Please include a link to a website or shop with your merch.
- Primary Vendor - What Sonic, SEGA and ATLUS properties do you represent?
- Primary Vendor - What types of merchandise do you sell?
- Do you wish to table solo, or share the booth with another vendor of your choosing?
- Secondary Vendor - Business Name
- Secondary Vendor - Is this your first time tabling at an event?
- Secondary Vendor - Is this your first time tabling at Sonic EXPO?
- Secondary Vendor - Please include a link to a website or shop with your merch.
- Secondary Vendor - What Sonic, SEGA and ATLUS properties do you represent?
- Secondary Vendor - What types of merchandise do you sell?
- In the event your application is not selected, would you like to be put on our waitlist in the case of potential dropouts? And, if you are put on a waitlist, how short of a notice do you reasonably expect you may need in order to be able to table at Sonic Expo?
- Any accommodations needed?
- Preferred booth neighbors