Small Business Marketplace Application

Deadline: Jul 14, 2024 11:59 pm (GMT-04:00) Eastern Time (US & Canada)
Date: Oct 12, 2024 10:00 am - Oct 13, 2024 10:00 pm (EDT)
Atlanta, Georgia
Standard fees: $400 - $1.4K
Booth selection fees: $0 - $250
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About the event

The Atlanta Pride celebration is the largest gathering of LGBTQ+ people and our allies in the Southeast. The event features a two-day festival with music, merchandise, art, food, a parade, and a week's worth of educational and social events.
Atlanta Pride Committee
Atlanta Pride Committee
Atlanta Pride Committee
Atlanta Pride Committee

About the application

06/04/2024 - WAITLIST ONLY, all booths are filled.
06/03/2024 - ONLY Corner booths are available. Corner Booths are an additional $250 upgrade.
Small Business / Political
This application is for Small Businesses to participate in the official 2024 Atlanta Pride Marketplace. To qualify as a small business, your organization must meet all of the following:
  • Less than $1 Million in annual revenue for your most recent fiscal year.
  • Operate only within the State of Georgia (out-of-state shipping is okay).
  • Have 20 or fewer employees.
If you do not meet at least two of the previous qualifications, your organization must apply to the Corporate applciation. 
In line with our commitment to amplifying the LGBTQ+ community in the State of Georgia, Atlanta Pride will prioritize small businesses based in Georgia. Small business applicants outside of Georgia who demonstrate strong ties to the Southeastern region will also be considered. Applicants not operating in Georgia may be placed on a waiting list due to high demand and limited availability.
Politicians, political groups, and campaigns are eligible to apply using this application. 
Nonrefundable Application
Please ensure you complete the correct form, as the $50 application fee is nonrefundable, even if you accidentally complete the wrong application. If you have questions about which form to complete, please email us at for assistance. 
Charges and Fees
  • Application Fees - A $50 application fee will be charged upon submission
  • Booth fees and upgrades are charged upon approval.
  • Additional fees will be assessed for exhibitors who cancel within 30 days of the festival, do not check in on both Saturday and Sunday or leave their booth messy without checking out. 
Booth Selection 
Once approved, exhibitors are notified to choose their booth. These are offered on a first-selected basis. Additional charges apply for corner booths and high-demand areas. 
Booth - A standard 10' x 10' space. This includes one (1) six-foot table and two (2) chairs at no additional charge.
Corner Booth - A standard 10' x 10' space with one (1) neighboring booth and empty space on one side. Note: This space cannot be used for any purpose other than access to your booth. 

Insurance Requirements
As a standard requirement for all Pride Festival Vendors, it is essential to provide proof of general liability coverage from an insurance company in good standing, with minimum policy limits of $1,000,000 per occurrence and $2,000,000 aggregate. If you lack this coverage, we've arranged for all Exhibitors to access it at a significant discount by obtaining it as part of a group. To facilitate this process, please follow the link below to complete a brief questionnaire, pay online, and secure your Confirmation of Coverage. This comprehensive coverage can be obtained for $65 plus any relevant state tax. []
It is crucial to have proof of alternative coverage meeting these minimum requirements or to secure coverage through the provided link before your scheduled move-in date and/or the event registration deadline. Please note that your application will not be approved without proper insurance coverage in place, with The Atlanta Pride Committee, Inc. listed as an Additional Insured.

Terms & Conditions

Please review the Terms & Conditions found in the 2024 Marketplace Agreement. This document can be found as a PDF attached to this application or viewed by clicking the following link:
Completing an application does not guarantee entry in the Atlanta Pride Marketplace. The Atlanta Pride Committee (APC) has the final discretion to approve or deny your application. You will be notified of APC’s decision via email.


Booth prices $0 - 250
Application Fee $50 Non-refundable This is an administrative fee for processing the application and is charged upon submission of your application. This charge is non-refundable, regardless if your application is approved, rejected, or waitlisted.
Booth Fee $1,100 This booth includes one (1) - 10' x 10' tent, an 8' table, and two chairs. You will choose your booth location after you have been approved. For multiple booths, you must pay multiple Booth Fees (i.e., if you want two booths, you must pay two booth fees; three booths, three booth fees - the maximum number of booths allowed is three booths)
Electrical Drop $300 One (1) electrical drop will provide up to 20 AMPS. If you need more than 20 AMPS, please contact the Atlanta Pride Office for special pricing. (20 AMPS is enough to power a 42" television, a laptop, and a few lights - think a small bedroom with three outlets)
Extra Table & Chairs $50 Includes one (1) additional 6' table and two (2) chairs. (This is in addition to the table and chairs included in your tent package)
Tent Wall $50 One (1) tent wall is 10' long and covers one side of a single booth tent. Multiple walls may be purchased per tent. A maximum of 4 walls per booth may be rented. (i.e., if you rent two booths, you may purchase up to 8 walls)
Cleaning Fee $200 Non-refundable This fee is only charged if the booth is left with trash, boxes, or other major cleaning or tear down after the Marketplace has closed on Sunday, October 13, 2023, at 10:00 PM.
Cancellation / No-Show Fee $100 Non-refundable This fee is only charged if a vendor cancels within 30 days of the Festival Dates or does not show up/check in at the festival by 12:00 PM (noon) on Saturday, October 12, 2024 or by 2:00 PM on Sunday, October 13, 2024. The vendor is required to occupy the booth for both days. If you cannot check in by the time listed, please contact the Atlanta Pride Committee at least 30 days before the event to avoid this fee.

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)

Additional information

  • Qualifying Statement
  • Merchandise Description (optional)
  • Activation Organization (Optional)
  • Load In Contact Email
  • Load in Contact Name
  • Load in Contact Phone Number
  • Load in Appointment
  • General Liability Insurance
  • Terms & Conditions Acceptance

Picture requirements

  • Minimum pictures required: 0
  • Please provide any photos that will help expedite your application. If you are selling merchandise, we prefer to have 2-3 photos of items/typical items you will be selling. Informational or service-based organizations can provide a photo of their usual booth setup.

Booths G1 - G64
Small Business Marketplace Application
Small Business Marketplace Application
Atlanta Pride Festival 2024