Sponsor Application

Lederhosen Leader

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Deadline: Aug 24, 2026 9:00 am (GMT-04:00) Eastern Time (US & Canada)
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Date: Oct 10, 2026 12:00 pm - Oct 10, 2026 4:00 pm (EDT)

About the event

Smithfield's Annual German Style Festival complete with craft beer, German food, German pub games, vendor market and a Kids Zone.
Downtown Smithfield Development Corporation
Downtown Smithfield Development Corporation
Downtown Smithfield Development Corporation
Downtown Smithfield Development Corporation

About the application

On October 10, 2026, from 12:00 PM to 4:00 PM, Downtown Smithfield will transform into a vibrant, traditional German street festival. Bringing the authentic spirit of Bavaria straight to the heart of our community, Oktoberfest is a high-energy, family-friendly event designed to draw a diverse and engaged crowd of local residents and visitors. This year’s festival is packed with attractions that offer incredible visibility for our corporate partners, including:Live Entertainment: A live Oompah Polka Band performing center-stage throughout the entire afternoon. The Bier Garden: A dedicated hub featuring an excellent selection of German and fall seasonal beers. Interactive Games & "Bierlympics": High-visibility activities for all ages, including a Weiner Toss, Relay Race, Stein Holding Competition, and Oktoberfest Trivia. Authentic Dining & Shopping: Traditional German food plates (bratwurst, sauerkraut, pretzels, and apple strudels) alongside classic favorites, plus a bustling marketplace of local vendors. Why Partner With Us? As an Oktoberfest sponsor, your brand will be woven into the fabric of a beloved community tradition. Depending on your sponsorship level—whether you choose to be our exclusive Oompah Master, a Lederhosen Leader, or a Polka Partner—your business will benefit from extensive marketing exposure. Opportunities include premier logo placement on physical and digital event flyers, high-traffic website features, dedicated social media spotlights across Facebook and Instagram, on-site event booths, and exclusive naming rights to major festival hubs like the Bier Garden, Fun Zone, or Stage. Don't miss the chance to align your brand with celebration, community spirit, and exceptional local reach.

Terms & Conditions

1. Event Schedule & Inclement Weather Policy Scheduled Date & Time: The event is scheduled to take place on Saturday, October 10, 2026, from 12:00 PM to 4:00 PM in Downtown Smithfield. Rain Date: In the event of severe inclement weather, the festival will be rescheduled for Saturday, July 17th. All approved sponsor and vendor agreements, booth spaces, and fees will automatically transfer to the rescheduled date. Cancellation/Refunds: Sponsorship and vendor fees are non-refundable. If the event must be postponed to the rain date, no refunds will be issued for partners unable to attend the rescheduled date. 2. Family-Friendly Code of Conduct/Atmosphere: Oktoberfest is a wholesome, family-friendly community event. All booth activities, promotional materials, merchandise, and staff behavior must be appropriate for all ages. Review Rights: The Event Organizers reserve the right to request the removal of any materials, signage, or activities deemed inappropriate, offensive, or unsafe for a family audience. 3. Theme & Booth Presentation (Get into the Spirit!) Themed Decor: We highly encourage all sponsors and vendors to embrace the Bavarian spirit! Upgrading your booth with traditional German, fall, or Oktoberfest-themed decorations (think pretzels, hops, gingham, or autumn leaves) is highly encouraged to help create an immersive experience for attendees. Costumes: Wearing traditional German attire (such as Lederhosen or Dirndls) or festive autumn wear is enthusiastically welcomed and encouraged for all booth staff! Booth Boundaries: All activities, signage, and distribution of promotional materials must be kept strictly within your designated booth footprint.(12x12) 4. Logistics, Set-Up, and Clean-Up Load-In/Load-Out: Detailed instructions regarding load-in times, vehicle access, and load-out procedures will be sent to all confirmed partners at least one weeks prior to the event. Event Load-In will begin at 10:00 a.m., when the streets close. Streets will re-open as soon as vendors have cleared, but time cannot exceed one hour past event end time (by 5:00 p.m.) Power & Equipment: Sponsors and vendors are responsible for providing their own tents, tables, chairs, extension cords, and weighted anchors (tents must be securely weighted for safety). Power is not guaranteed, and is only available first come, first served. Trash & Clean-Up: Sponsors and Vendors are responsible for keeping their booth area clean during the event and must completely clear their designated space of all trash and materials at the conclusion of the festival. Breakdown: Sponsors and Vendors are expected to remain for the entirety of the event and cannot break down early. Early breakdown will result in being excluded from future events. 5. Payment All vendor or sponsorship fees must be paid in full prior to the event. If you wish to not pay through Eventeny, an invoice can be created and sent to you. Non-Payment can result in loss of Sponsorship Opportunities - On Printed Materials, or social media Promotion.

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