Start Application
Sponsor Application

Polar Express: A Winter Wonderland 2026 | Sponsorship Package

av_timer
Deadline: Nov 20, 2026 11:00 pm (GMT-04:00) Eastern Time (US & Canada)
widgets
Polar Express: A Winter Wonderland Festival 2026
date_range
Date: Dec 19, 2026 2:00 pm - Dec 19, 2026 8:00 pm (EDT)
place
225 Reformation Pkwy, Canton, Georgia 30114, United States

About the event

Polar Express: A Winter Wonderland 2026 All aboard for the 3rd annual magical holiday adventure at The Mill on Etowah! Goin’ Social Events is bringing the holiday spirit to life with Polar Express: A Winter Wonderland, a FREE family-friendly celebration filled with festive fun, seasonal activities, and unforgettable memories. Step into a sparkling winter wonderland featuring twinkling lights, falling snow, holiday music, and experiences the whole family will love. Whether you’re meeting Santa, dancing with elves, shopping local, sipping on a festive drink, or gathering together for a Polar Express Sing-Along Movie under the lights, there’s something magical waiting around every corner. Event Highlights Include: 🚂 Polar Express Sing-Along Movie | 6:30 PM – 8:00 PM 🎅 Meet Santa Claus | 4:00 PM – 6:00 PM 🧝‍♂️ Elf Kids Dance Party | 4:00 PM – 6:00 PM 🛍️ Holiday Market | Shop local gifts, treats, and seasonal finds 🍫 Christmas Pop-Up Bars | Hot cocoa & festive cocktails (21+) ⛸️ Ice Skating Under the Lights | Additional fee Bring your family, invite your friends, bundle up, and experience the magic of the holiday season at Polar Express: A Winter Wonderland. Saturday, December 19, 2026 | 2:00 PM – 8:00 PM The Mill on Etowah | 225 Reformation Pkwy, Canton, GA FREE Admission for all ages
Goin' Social Events
Goin' Social Events
Contact Organizer
Goin' Social Events
Goin' Social Events
Contact Organizer

About the application

Sponsorships for Polar Express: A Winter Wonderland provide your business with the opportunity to align with one of the region’s most magical family-friendly holiday experiences, taking place on December 19th at The Mill on Etowah. This event is designed to bring the community together through holiday entertainment, seasonal activities, local vendors, and memorable experiences for families of all ages. Sponsors are not simply advertising partners, they become an important part of creating a free community event that brings joy, connection, and holiday spirit to thousands of attendees. Your sponsorship support allows us to continue offering this event at no cost to the public while providing families with an unforgettable holiday experience. In return, sponsors receive valuable exposure and meaningful opportunities to connect with attendees in a festive, high-energy environment. Each sponsorship tier is designed to provide brand visibility through a variety of channels, including on-site presence, digital marketing, LED screen recognition, event signage, print materials, and social media promotion. Higher-level sponsors receive expanded recognition and exclusive opportunities to further enhance brand awareness and community engagement. Beyond visibility, sponsorship of Polar Express: A Winter Wonderland is about supporting local events, strengthening community connections, and creating lasting memories for families throughout the region. Our goal is to build meaningful partnerships where sponsors receive real value, attendees enjoy a memorable holiday experience, and the community continues to benefit from free, family-focused events. By partnering with us, your business becomes part of a growing tradition that celebrates community, holiday magic, and the power of bringing people together.

Terms & Conditions

POLAR EXPRESS: A WINTER WONDERLAND 2026 SPONSORSHIP TERMS AND CONDITIONS, RELEASE OF LIABILITY, ASSUMPTION OF RISK, INDEMNIFICATION, AND LEGALLY BINDING AGREEMENT Event Date: December 19, 2026 Event Hours: Saturday, December 19, 2026: 2:00 PM – 8:00 PM Location: The Mill on Etowah, Canton, Georgia Organizer: Goin’ Social Events (“Organizer”) This Sponsorship Terms and Conditions Agreement (“Agreement”) constitutes a legally binding contract between Goin’ Social Events and the sponsoring entity (“Sponsor”). By submitting an application, executing a sponsorship agreement, remitting payment, participating in the event, or otherwise accepting sponsorship benefits, Sponsor expressly agrees to be bound by all terms, conditions, waivers, releases, indemnifications, and obligations set forth herein. 1. NATURE OF AGREEMENT AND ACCEPTANCE Sponsor acknowledges and agrees that participation in a large-scale public holiday festival and marketing activation event involves inherent risks, including but not limited to reputational, financial, operational, logistical, and physical risks. Sponsor further acknowledges that this Agreement is intended to allocate risk, limit liability, and establish binding obligations between the parties to the fullest extent permitted under the laws of the State of Georgia. Sponsor’s participation in any capacity shall constitute full, knowing, voluntary, and irrevocable acceptance of all terms contained herein. 2. SPONSORSHIP BENEFITS, BRANDING MATERIALS, AND DELIVERABLE REQUIREMENTS 2.1 Sponsorship benefits shall be strictly limited to those explicitly outlined within the selected sponsorship tier package approved by Organizer in writing. 2.2 Sponsor is solely responsible for the timely submission of all branding assets, including but not limited to: High-resolution logos (vector format preferred: .AI, .EPS, .SVG, or high-resolution .PNG) Brand guidelines (if applicable) Digital advertisements or creative assets Approved sponsor messaging or taglines 2.3 All sponsorship branding materials must be submitted no later than November 15, 2026 at 11:00 PM EST (“Mandatory Submission Deadline”). 2.4 Failure to submit required materials by the Mandatory Submission Deadline may result in: Exclusion from printed materials Exclusion from LED screen rotations Exclusion from event signage production Replacement with generic or placeholder branding at Organizer’s discretion Forfeiture of certain sponsorship deliverables without refund or compensation 2.5 All materials must be submitted to: jamie@goinsocialevents.com info@goinsocialevents.com Organizer shall have sole discretion in determining placement, sizing, formatting, and usage of all Sponsor branding. 3. SPONSORSHIP USE AND BRAND CONTROL Sponsor acknowledges that Organizer retains full creative and operational control over all event branding, marketing placement, advertising execution, and sponsor integration. Organizer reserves the unrestricted right to: Resize, edit, adapt, or reposition Sponsor logos or materials Reject any branding deemed inconsistent with event aesthetics, holiday themes, or family-friendly standards Determine all placement hierarchy and visibility allocation Substitute or modify sponsor exposure methods as necessary for production requirements Sponsor waives any objection to reasonable branding adjustments made in good faith by Organizer. 4. ASSUMPTION OF RISK Sponsor acknowledges and voluntarily assumes all risks associated with sponsorship participation, including but not limited to: Financial loss or diminished return on investment Reputational risk or public perception impacts Marketing performance variability Operational delays or event modifications Weather-related or force majeure disruptions Technical failures, display malfunctions, or digital exposure limitations Crowd behavior or attendance fluctuations Sponsor expressly acknowledges that no guarantees of attendance, sales outcomes, impressions, conversions, or economic return are made or implied by Organizer. 5. RELEASE OF LIABILITY TO THE MAXIMUM EXTENT PERMITTED BY GEORGIA LAW, SPONSOR HEREBY RELEASES, WAIVES, DISCHARGES, AND COVENANTS NOT TO SUE GOIN’ SOCIAL EVENTS, THE MILL ON ETOWAH, PROPERTY OWNERS, CONTRACTORS, SPONSORS, EMPLOYEES, VOLUNTEERS, SECURITY PERSONNEL, REPRESENTATIVES, AGENTS, AND AFFILIATES (“RELEASED PARTIES”) FROM ANY AND ALL CLAIMS ARISING OUT OF OR RELATING TO: Sponsorship participation Marketing exposure or lack thereof Financial or economic losses Reputational damages Event cancellation, delay, or modification Technical or production errors Acts or omissions of third parties Sponsor agrees that all sponsorship participation is undertaken voluntarily and at Sponsor’s sole risk. 6. INDEMNIFICATION Sponsor agrees to defend, indemnify, and hold harmless the Released Parties from and against any and all claims, damages, liabilities, losses, costs, or expenses (including reasonable attorney’s fees) arising out of or related to: Sponsor’s branding, messaging, or marketing content Sponsor’s products, services, or representations Sponsor’s participation in the event Any breach of this Agreement Any violation of law, regulation, or ordinance by Sponsor Any negligent or intentional act or omission by Sponsor or its agents This indemnification obligation shall survive termination, expiration, or completion of the event. 7. LIMITATION OF LIABILITY To the fullest extent permitted under Georgia law, Organizer shall not be liable for any indirect, incidental, consequential, special, punitive, or exemplary damages, including but not limited to lost profits, lost revenue, or business interruption arising out of or related to this Agreement or event participation. Organizer’s total liability, if any, shall be strictly limited to the amount of sponsorship fees actually paid by Sponsor. 8. MEDIA AND INTELLECTUAL PROPERTY RIGHTS Sponsor grants Organizer a perpetual, worldwide, royalty-free, irrevocable license to use Sponsor’s name, trade name, logos, trademarks, likeness, branding, and submitted materials for purposes of: Event promotion Marketing and advertising Social media content Digital and print materials Future promotional use related to the event or Organizer No additional compensation shall be due for such usage. 9. EVENT CONTROL AND MODIFICATION Organizer reserves the sole and absolute right to modify, reschedule, relocate, or cancel any aspect of the event at any time, with or without notice, due to: Weather conditions Safety concerns Government action or permitting issues Force majeure events Operational necessity Sponsor acknowledges that no refunds or damages shall be owed in such circumstances unless explicitly stated in writing by Organizer. 10. NON-REFUNDABILITY All sponsorship payments are strictly non-refundable unless the entire event is cancelled by Organizer without rescheduling. No refunds shall be issued for: Weather conditions Attendance levels Marketing performance Sponsor dissatisfaction Partial delivery of benefits due to force majeure or operational necessity 11. CONDUCT AND BRAND INTEGRITY Sponsor agrees to maintain professional conduct and shall not engage in any behavior that: Harms the reputation of Organizer or event Violates applicable law or regulations Conflicts with family-friendly event standards Jeopardizes permitting, venue compliance, or public safety Organizer reserves the right to immediately revoke sponsorship privileges without refund if Sponsor violates these standards. 12. GOVERNING LAW AND JURISDICTION This Agreement shall be governed exclusively by the laws of the State of Georgia. Any dispute arising under or related to this Agreement shall be resolved exclusively in the state or federal courts located in Cherokee County, Georgia. 13. SEVERABILITY If any provision of this Agreement is found invalid or unenforceable, the remaining provisions shall remain in full force and effect. 14. ENTIRE AGREEMENT This Agreement constitutes the entire understanding between the parties and supersedes all prior oral or written agreements, communications, or representations. ACKNOWLEDGMENT AND ACCEPTANCE By submitting a sponsorship application, making payment, providing branding materials, or participating in any capacity, Sponsor acknowledges that they have read, fully understood, and voluntarily agreed to be legally bound by all terms and conditions contained herein, including but not limited to assumption of risk, waiver of liability, indemnification obligations, and non-refundable payment terms.

Prices

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)

Additional information

  • What sponsorship level are you interested in selecting? Please choose the sponsorship tier that best aligns with your organization’s goals and desired level of event visibility.
  • Please provide a brief description of your company, products, services, and mission.
  • What products or services do you offer?
  • Please provide any specific branding guidelines, marketing requirements, logo usage requirements, or promotional preferences we should be aware of. If you do not have any specific requirements, please enter “NA” in the answer box.
  • Do you understand that electricity is extremely limited and may not be available during the event due to venue limitations? While special requests for power access may be submitted, accommodations are based on availability and event operational needs and are not guaranteed. Sponsors and vendors should plan accordingly and be prepared to operate without access to electricity if necessary.
  • If your company has a brand package, please upload it here. If you do not have a brand package, please ensure your logo is uploaded with your application and that any photos provided accurately represent your business and are high resolution. By submitting these materials, you grant permission for Goin’ Social Events and event partners to use approved logos, images, and marketing assets for promotional purposes related to the event.
  • Do you understand that you MUST stay setup during the entire event as agreed upon in our terms and conditions.
  • Do you acknowledge that you have reviewed, understand, and agree to follow all event rules, setup times, breakdown requirements, sponsorship obligations, and applicable event terms and conditions? By signing below, you confirm that you have read and understand the requirements outlined by Goin’ Social Events and agree to comply with all guidelines, policies, and procedures related to your participation. You further acknowledge that failure to follow event requirements may impact your ability to participate or receive sponsorship benefits.
Polar Express: A Winter Wonderland 2026 | Sponsorship Package
Polar Express: A Winter Wonderland 2026 | Sponsorship Package
Polar Express: A Winter Wonderland Festival 2026
Start Application