Sponsor Application

Town of Herndon Turkey Trot 5K Race

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Deadline: Oct 30, 2026 5:00 pm (GMT-04:00) Eastern Time (US & Canada)
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Date: Dec 05, 2026 5:00 pm - Dec 05, 2026 6:30 pm (EDT)

About the event

Kick Off the Holiday Season in HerndonGather with family, friends, and neighbors as the Town of Herndon welcomes the holiday season with one of the community's most cherished traditions.Celebrate the magic of the season during the Holiday Tree Lighting & Sing-Along, where the community comes together to enjoy festive music, holiday cheer, and the exciting moment when the Town's holiday tree is illuminated.Whether you're continuing a family tradition or attending for the first time, this free community celebration is the perfect way to embrace the warmth and spirit of the holidays.Join us as we light the tree, sing holiday favorites, and create memories that will last throughout the season.
Town of Herndon Parks & Recreation
Town of Herndon Parks & Recreation
Town of Herndon Parks & Recreation
Town of Herndon Parks & Recreation

About the application

Available Sponsorship Packages

 

Presenting Sponsor | $1,500
-Title recognition as the Presenting Sponsor of the Holiday Tree Lighting.
-Logo recognition on event promotional materials and signage.
-Recognition throughout Town Hall Square for the entire month of December.
-Premium sponsor visibility during the holiday celebration.

 

Hot Chocolate Sponsor | $250
-Exclusive sponsorship of the event's hot chocolate station.
-Sponsor recognition at the hot chocolate distribution area.
-Sponsor signage displayed at Town Hall Square throughout December.

 

Hot Cider Sponsor | $250
-Exclusive sponsorship of the event's hot cider station.
-Sponsor recognition at the hot cider distribution area.
-Sponsor signage displayed at Town Hall Square throughout December.

Holiday Snacks & Cookies Sponsor | $250
-Exclusive sponsorship of holiday snacks and cookies provided to attendees.
-Sponsor recognition at the snack distribution area.
-Sponsor signage displayed at Town Hall Square throughout December.

Water Sponsor | $250
-Exclusive sponsorship of the event's water station.
-Sponsor recognition at the water distribution area.
-Sponsor signage displayed at Town Hall Square throughout December.

 

 

All packages allow sponsor to set up 10x10 area for product & promotional distribution. 

 

For each of the categories above, the sponsor will provide the item or product. 

Terms & Conditions

1. Application & AcceptanceSubmission of a sponsorship application does not guarantee acceptance.All sponsorships are subject to approval by the Town of Herndon Parks & Recreation.The Town reserves the right to deny or revoke sponsorships at its discretion.2. Event Overview & ConditionsPolar Heat on Lynn Street is a free, public outdoor event featuring entertainment, vendors, and family-friendly activities.Sponsors acknowledge that event operations, layout, and programming are subject to change due to weather, safety requirements, or operational needs.3. Payment TermsSponsorship is not confirmed until full payment is received.Payment deadlines will be outlined in the sponsorship agreement or invoice.Failure to meet payment deadlines may result in forfeiture of sponsorship benefits.4. Sponsorship BenefitsBenefits vary by sponsorship level and are only guaranteed once payment is complete.The Town reserves the right to substitute benefits of equal value if necessary due to logistical or operational constraints.Late commitments may not receive full marketing or promotional inclusion.5. Branding & Logo UsageSponsors must submit logos and marketing materials by specified deadlines to be included in promotions.Use of the Town of Herndon name or logo requires approval and must follow official brand guidelines.Sponsors may not imply endorsement or partnership beyond the agreed sponsorship level.6. Booth & Activation GuidelinesBooth space, if included, will be assigned by the event organizer.Sponsors must comply with all event rules, including:Set-up and breakdown timesSafety and fire regulationsNoise and activity restrictionsAll booth staff must be informed of and adhere to these guidelines.7. Permits, Compliance & ConductSponsors are responsible for complying with all applicable local, state, and federal laws.Any required permits, licenses, or insurance must be obtained by the sponsor unless otherwise specified.The Town reserves the right to remove any sponsor or activation deemed unsafe, inappropriate, or non-compliant.8. Weather & Force MajeureThe event will take place rain or shine unless conditions are deemed unsafe.No refunds will be issued due to weather or circumstances beyond the Town’s control, including but not limited to acts of God, public safety concerns, or government orders.9. Cancellation PolicySponsor cancellations must be submitted in writing.Refunds, if any, are at the sole discretion of the Town and may be subject to administrative fees.If the Town cancels the event, sponsorships may be refunded or credited toward a future event.10. Liability & IndemnificationSponsors participate at their own risk and are responsible for their property, staff, and materials.Sponsors agree to indemnify and hold harmless the Town of Herndon, its employees, and partners from any claims, damages, or liabilities arising from participation.11. Media & PromotionSponsors grant permission for their name, logo, and likeness to be used in event marketing and promotional materials.Event photos and videos may include sponsor branding and may be used by the Town for promotional purposes.12. AmendmentsThe Town reserves the right to modify these Terms & Conditions at any time.Sponsors will be notified of any significant changes.13. AgreementBy submitting a sponsorship application and/or payment, the sponsor acknowledges and agrees to these Terms & Conditions.

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)