General Vendors

Hello Sugartown Festival 2026 Applicants,

Thank you for your interest in participating in one of the most anticipated community celebrations of the year.

🎶 Sugartown Festival – 18th Annual Celebration

Recognized as Crockett’s largest and most vibrant annual event, the Sugartown Festival continues to grow in scale, reputation, and attendance each year. This signature summer celebration draws an estimated 10,000–15,000 enthusiastic attendees, offering exceptional exposure for participating vendors.

📅 Sunday, July 19, 2026
⏰ 11:00 AM – 6:00 PM (Rain or Shine)
📍 Rolph Avenue, Crockett, California

Rolph Avenue will be closed to traffic, transforming downtown Crockett into a lively pedestrian festival experience filled with gourmet food, artisan shopping, community engagement, and dynamic live stage entertainment. This is a high-energy, high-visibility event designed to create meaningful connections between businesses and the community.

⏱ Vendor Schedule & Operating Expectations

Food Booth Setup: 7:00 AM – 9:00 AM
Food Trucks: MUST arrive no later than 8:00 AM
Festival Hours: 11:00 AM – 6:00 PM

Booths must operate continuously throughout event hours.
Early breakdown is not permitted.
Booth teardown may begin only after 6:00 PM.

📐 Booth Specifications

Commercial (Non-Food) Booth Spaces: 10’ x 10’
Food Booth Spaces: 10’ x 20’
All vendor spaces are outdoors.
Electricity is not available — vendors must provide their own power solutions if needed.
Vendors are responsible for leaving their assigned space clean and free of debris at the conclusion of the event.
 
·       💼 Fees & Cancellation Policy

·       All booth fees (Food and Non-Food) are non-refundable after June 19, 2026.

·       Cancellation requests must be submitted in writing via email to:
📧 Sugartownfestival@gmail.com

🌟 A Can’t-Miss Opportunity

Sugartown Festival is more than an event — it is a cornerstone community celebration and a powerful platform for business visibility. Vendors benefit from substantial foot traffic, a festive atmosphere, and a loyal audience that returns year after year.

We look forward to an exceptional 16th Annual Sugartown Festival and appreciate your commitment to making this year’s event truly outstanding.

Let’s make July 19, 2026 unforgettable.

Due to limited availability, we strongly encourage early submission of your application. Please note that submission does not guarantee participation. All applications are subject to review and approval. Selected applicants will be formally notified once their participation has been confirmed.