Taste '26 Food Vendor Application
About the registration
Each 10'x10' booth space includes one pop up tent with weights and four 110v outlets with a total of 20amps. TABLES ARE NOT INCLUDED BUT MAY BE RENTED OR VENDOR MAY PROVIDE.VENDORS MUST PROVIDE THEIR OWN PROPANE. BRING YOUR OWN PROPANE. NONE AVAILABLE ON SITE.
This is an electronic agreement and you will be validating and approving this agreement electronically.
About the event
Terms & Conditions
Terms & Conditions
To be considered for Taste of Madison:
- Vendors must be a restaurant, food cart, or caterer
- Vendors MAY NOT sell any beverages including but not limited to soda, water, coffee, iced drinks, lemonade, alcohol, etc.
- Select vendors will be premitted to sell coffee or fresh squeezed lemonade with prior written approval.
- Only a limited number of stand alone smoothie vendors will be allowed to sell smoothies. Please inquire for details.
- Vendors' business must be in Dane, Columbia, Dodge, Jefferson, Rock, Green, Iowa or Sauk County
If a franchise, the franchise owner must reside in one of the above counties. - If a restaurant with multiple locations - ownership/corporate must be in one of the above counties.
- Vendors' menu items must be available for retail purchase in one of the above listed counties.
- Vendors' menu items must be reflective of their standard (day-to-day) or catering menu.
- Vendors must provide net daily sales info to Taste of Madison post-event. Failure to do will result in loss of booth deposit.
Vendors may be ineligible if:
- Vendor does not meet requirements listed above.
- Vendor is serving the same style of cuisine as several other Taste of Madison vendors (i.e. if five vendors serve pizza, a sixth may not be deemed beneficial for the event).
- Vendor owes outstanding fees to Madison Festivals.
- Vendor has had repeated violations from previous Taste of Madison events. Reminder - vendors are NOT allowed to sell any type of beverages at their booth.
Final restaurant selections are made using a number of factors and discussed by the Madison Festivals Board of Directors. Madison Festivals, Inc. retains the sole right to determine eligibility and participation of vendors.
Restaurant applications and acceptance:
Terms & Conditions
To be considered for Taste of Madison:
Vendors must be a restaurant, food cart, or caterer
Vendors MAY NOT sell any beverages including but not limited to soda, water, coffee, iced drinks, lemonade, alcohol, etc.
Select vendors will be premitted to sell coffee or fresh squeezed lemonade with prior written approval. Only a limited number of stand alone smoothie vendors will be allowed to sell smoothies. Please inquire for details.
Vendors' business must be in Dane, Columbia, Dodge, Jefferson, Rock, Green, Iowa or Sauk County
If a franchise, the franchise owner must reside in one of the above counties.
If a restaurant with multiple locations - ownership/corporate must be in one of the above counties.
Vendors' menu items must be available for retail purchase in one of the above listed counties.
Vendors' menu items must be reflective of their standard (day-to-day) or catering menu.
Vendors must provide net daily sales info to Taste of Madison post-event. Failure to do will result in loss of booth deposit.
Vendors may be ineligible if:
Vendor does not meet requirements listed above
Vendor is serving the same style of cuisine as several other Taste of Madison vendors (i.e. if five vendors serve pizza, a sixth may not be deemed beneficial for the event).
Vendor owes outstanding fees to Madison Festivals
Vendor has had repeated violations from previous Taste of Madison events. Reminder - vendors are NOT allowed to sell any type of beverages at their booth.
Final restaurant selections are made using a number of factors and discussed by the Madison Festivals Board of Directors. Madison Festivals, Inc. retains the sole right to determine eligibility and participation of vendors.
Restaurant applications and acceptance:
- Vendors must provide a $300 deposit on a credit card at the time of application to hold their spot for Taste of Madison.
- If payment is not received in full by June 1, 2026, vendors will forfeit their booth space and space will be given to the next business on the waiting list.
- All decisions made by Madison Festivals Inc employees, board or agents are final.
Related files
Prices
| Deposit - must be placed on credit card | $300.00 | There is a $300 deposit fee which is charged upon approval of application. This MUST be placed on a credit card. | |
| 10x10 Booth | $1,100.00 | Non-refundable | Single booth space is 10 feet wide and 10 feet deep. Vendor may utilize space behind the booth for prep if space allows. Includes three (3) 110amp outlets and one optional 10'x10' pop up tent with weights. |
| 10x20 Booth | $2,000.00 | Double booth space is 20 feet wide and 10 feet deep. Vendor may utilize space behind the booth for prep if space allows. Includes six (6) 110amp outlets and two optional 10'x10' pop up tents with weights. | |
| Food Cart Booth - 10x20 with RV Power | $2,100.00 | This booth space is specifically for food carts and food trucks. Each space is 10x20 and includes a 30-amp or 50-amp RV plug only (no 110 outlets available). Please be prepared to provide a photo of your plug so we can ensure the correct hookup. Bonnie will follow up after registration to collect details on your power needs. | |
| Grease Barrel | $25.00 | ||
| Charcoal Barrel | $20.00 | ||
| 6' Table | $25.00 | ||
| Extra Menu Item 1 day ($125/day) | $125.00 | One day of sales with an extra menu item. | |
| Extra Menu Item 2 days ($125/day = $250) | $250.00 | Extra menu item for two days of sales. |
Questions on the registration
Business information
- Business name
- Legal business name
- Contact name
- Address
- Phone
- Website (Optional)
- Logo (Optional)
Additional information
- What is the "other"category for your food item?
- Sellers Permit Information
- Will you be serving out of a food truck, trailer or cart?
- Do you need a complimentary 10x10 pop up tent with weights?
- How would you categorize your menu?
- What items will you be serving on SATURDAY: All menu items need to be finalized by July 10, 2026
- What items will you be serving on SUNDAY: If items are the same, just say "same as above"
- Will you be serving an extra menu item? Fee of $125 per day invoiced at a later date
- IF YOU ANSWERED YES ABOVE: What is your extra menu item?
- Would you like to pay for your booth space online with a credit card or by mailing in a check?
- How would you like to be charged for your booth space?
- Booth space REQUEST: Same location? New location?
- Certificate of Insurance - NEW ADDRESS FOR TASTE OF MADISON
- What equipment will you need to plug in at the event?
- I have looked over the 2026 Vendor Handbook (link on the right of the page).
- By signing, I acknowlege that I have read and understand the cancellation fees and deadlines as outlined below:
- Deposit return guidelines
- I have read and understand the terms and conditions stated above.
- Do you have any concerns or questions?
Picture requirements
- Minimum pictures required: 0
