Vendor Marketplace Application Strawberry Festival 2026

Thank you for your interest in Strawberry Festival 2026! The festival operating hours are:

JUNE 27TH 10AM-6PM 

JUNE 28TH 10AM -5PM 

In an effort to streamline our vendor management and event mapping, we are now using Eventeny. Please make an Eventeny account in order to apply, and then going forward your information will be securely saved.

The fee for this application is $20 and it is non-refundable.

IMPORTANT DATES:

Jan 31 2026: Application Deadline

Feb 27: Acceptance/rejection/waitlist Notifications

March 1: Booth fees charged to the payment on file

May 1: Vendor may cancel for full refund. No refunds are given after MAY 1, 2026

This application, if accepted, serves as your contract and your credit card will be automatically charged for your booth fee on 3/1/2026.

PLEASE NOTE: This application is for Marketplace Vendors only! Food, park entertainment vendors, Sponsors and/or Musical Acts  MUST fill out their corresponding application due to the limited need and extremely specific criteria for those types of vendors. Any application that does not fit the criteria of MARKETPLACE VENDOR will be rejected and no refund given. 

With this application you will need to review/submit the following:

1. Code of Conduct and Vendor Agreement must be read & signed.
2. A Certificate of Liability insurance - The insurance upload is not required until you are accepted. Once accepted, please login and add your COI.
3. Vendors must have a Wisconsin Sales and Use permit and will be required with this application.
4. A valid credit card or debit card must be entered for the booth fee to be charged on March 1st and the compliance fee if applicable after the festival.
5. Photos of your products and booth setup.

Booth Types

Desired booth type will be selected on this application. PLEASE REVIEW THE 2026 ELIGIBILITY PARAMETERS BEFORE YOU MAKE YOUR SELECTION. OUR PARAMETERS HAVE CHANGED.

Please note we will try to accommodate your booth type selection, however it is possible you could be assigned to a different street location based on eligibility, availability and curation by festival staff. Please keep the following in mind concerning this issue:

• If your requested location will not work, we will not assign you to a higher price point.
• Only vendors who request the Cedar Creek Park location will be placed there. If you would like the park as your second choice, please indicate so in the Special Requests section.
• You will have an opportunity to review your booth location and withdraw your application before March 1st when the credit card charges are scheduled.

Booth Eligibility Parameters: 

You may qualify for a different location this year so read carefully!

Washington Avenue $275 - $400 + 6% processing fee: Items need to be 100% handmade. No food (consumables) or body care products. 89 booths are take-down, 51 are stay-up. Please refer to FAQ for more information. 

Columbia Road (Strawberry Alley) $275 + 6% processing fee: For Strawberry Festival, vendors must have at least 25% strawberry related items. ALL Columbia Avenue booths are TAKE DOWN SATURDAY NIGHT. 

Turner Street $275 + 6% processing fee: Items must be at least partially handmade, we encourage food and body products vendors, candles, jewelry, arts and crafts, etc.  ALL Turner Street booths are stay-up and Friday night load-in eligible. 

Mill Street $275 + 6% processing fee: Majority of vendors placed on Mill Street are commercial/resale/imports or direct-sales vendors. **PLEASE NOTE: ONLY UP TO 5 DIRECT SALES/MLM VENDORS WILL BE ACCEPTED. 

 ALL Mill Street booths are stay-up and Friday night load-in eligible.

Cedar Creek Park $150 + 6% processing fee: Attendance is lower in the park, therefore it's a great way to get into the festival at a lower price point or if you are a new business and have limited inventory. We highly encourage family friendly items as the park is marketed to children and families. ALL Park booths are stay-up.