Application

Octoberfest 2026 Food Vendors

av_timer
Deadline: May 15, 2026 11:59 pm (GMT-06:00) Central Time (US & Canada)
date_range
Date: Sep 26, 2026 9:00 am - Sep 26, 2026 6:00 pm (CST)
place
Appleton, Wisconsin
attach_money
$50.00 - $380.00

About the application

Thank you for your interest in being a food vendor at Octoberfest 2026! We’re proud of this community tradition and excited to offer your organization an opportunity to raise funds for your mission. This application is for Saturday, September 26, 2026, only. All food vendors must either be a nonprofit or partner with one to share profits, supporting the community-focused mission of the event.


Applications must be submitted with all required information AND approved before May 15, 2025 to be a vendor!


Key Information to Review Before Applying:

We’ve made several updates and rule changes this year. Please be sure to review the vendor packet in full before submitting your application.

  • Vendor Placement:  We will be placing the first 75 vendors along the Avenue on a first-come, first-served basis (based on when applications are submitted, approved, and paid), then accepting more if we have the space on the Avenue. Please note that there are many factors to consider in this event, so while we do our best to accommodate requests, not all placement requests can be guaranteed.
  • Profit Sharing: As part of our mission, all for-profit vendors must partner with a nonprofit of their choice and share profits from the day (the amount must be mutually agreed upon by both parties). Partner nonprofits must be located within a 30-mile radius of the Fox Cities. A sign recognizing your nonprofit partner will be provided the day of and must be displayed at your booth.
    • It is no longer required for a representative from your partnered nonprofit to be present at your booth. However, having them join you is a great option if you’d like extra support and someone available to share information about their organization with attendees.
  • Non-Profits: These organizations are able to keep 100% of the proceeds made from their own food booth.
  • Vendor Entrance Times: Beginning in 2024, we implemented designated entrance streets and times to help streamline vendor arrivals and limiting waiting around for vendors. Entrance times will be scheduled between 5:45-6:45 a.m. to ensure a smooth and efficient flow. Additional details will be provided closer to the event.
  • Mandatory Vendor Meeting: Thursday, July 16, from 4:00-5:30 p.m. OR 6:00-7:30 p.m.
    All vendors are required to attend this meeting. There will be several new updates and items discussed this year. You will also receive your placement, layout, entrance time, and permit at this meeting. Additional details will be shared closer to the date.
  • Vendor Test: All new food vendors must both attend the meeting and complete the test. Taking this test ensures that everyone knows the most updated expectations. You must have at least one person in your booth at all times who has attended the vendor meeting or has successfully passed the online test.
  • No Refunds: We will not issue any fees paid. If you’re unsure about your ability to participate, please wait to apply - however, note that applying later may limit your placement options. That said, every location along the Avenue offers great visibility and strong foot traffic during this event.
  • Timeline of Acceptance: We will send a confirmation email once all required information has been reviewed and verified. At that time, we’ll process payment using the credit card on file if that option was selected. If you’re paying by check, your application will not be accepted until the check has been received.


City of Appleton Fire Department: Generator Guidelines

  • Generators are permitted to follow the guidelines in the Vendor Packet: https://drive.google.com/file/d/1JFk7irJFNMHT-5npyqX7CVpx3-3oBKFT/view?usp=sharing


City of Appleton Health Department Information

  • All food vendors are responsible for obtaining the proper licensing from the Appleton Health Department, at their own expense.
  • Please be prepared for an inspection on the day of the event. Any associated inspection fees are the responsibility of the vendor. For questions regarding the guidelines, visit the link below or contact their office directly.
    • https://appletonwi.gov/government/departments/health/index.php OR (920) 832-6429
    • Non-Profits: https://cms2.revize.com/revize/appletonwi/Documents/Health/Environmental%20Health/Applications/Nonprofit%20food%20service%20program.pdf 

About the event

Food, fun, and philanthropy have defined Appleton’s Octoberfest for more than four decades. Since its inception in 1981, Appleton’s Octoberfest has reinvested nearly $3 million in local businesses and nonprofit organizations — making it a cornerstone of our community. More than 200,000 attendees say “Prost!” to this tradition each year.
Fox Cities Chamber
Fox Cities Chamber
Fox Cities Chamber
Fox Cities Chamber

Terms & Conditions

Wisconsin Law (sec73.03 (38), Wis. Stats.) requires that each operator of a swap meet, flea market, craft fair, or similar event must report to the Wisconsin Department of Revenue the name, address, social security number, and the Wisconsin seller’s permit number (if available) of each vendor selling merchandise at the event. Once your application has been reviewed and accepted we may contact you to provide us with your social security number or Wisconsin seller’s permit number. Farm market produce is not permitted. Soaps, hand lotions and other related handmade products must have labeling approved by the Weights & Measures division of the Appleton Health Department. 

Prices

Non-Profit 12x12 Space - NO POWER $165.00 Non-refundable
Non-Profit 12x12 Space w/ Power $220.00 Non-refundable
Non-Profit 12x20 Space - NO POWER $275.00 Non-refundable
Non-Profit 12x20 Space w/ Power $330.00 Non-refundable
For-Profit 12x12 - NO POWER $215.00 Non-refundable
For-Profit 12x12 w/ Power $270.00 Non-refundable
For-Profit 12x20 - NO POWER $325.00 Non-refundable
For-Profit 12x20 Space w/ Power $380.00 Non-refundable
Extra 5 Feet $50.00 Non-refundable If your booth does not fit within the other price points, you MUST purchase extra space. Things to keep in mind: 1. Trailer tongue must be accounted for in the total length. 2. Food trucks must include bumpers and hitches in total length. 3. Easements will start at the very front or back of the trailer & truck. This means every inch needs to measured.
Extra Street Power $50.00 Non-refundable If you select more than 1 large and 1 small appliance, you will require an additional power source at a cost of $50.00. Each approved vendor type is limited to a total of two (2) power sources. You will be required to submit a layout of your booth with the appliances you are using. Appleton Fire, Health and Electrical will verify and expect setup to be this way. To determine the amount of power needed, check electrical ratings label on the equipment you will be using and total wattage combined. It should not exceed 16 amps or 2000 watts (example: 2000 watts / 120 volts = 16.6 amps). If your total exceeds these limits, you will need an additional power source. Overloaded circuits will cause fuses to blow.
Easement $100.00 Non-refundable The use of the following equipment requires that your booth have a 20-foot easement on one side of your booth (as required by the Fire Department). - Outside Charcoal and/or Gas Grill - Generator - Propane Gas - Hot Oil (set up outside)

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)

Additional information

  • How many years have you been a food vendor at Octoberfest?
  • What is the non-profit organization you are partnering with?
  • Will you need to use power from the outlets on College Ave?
  • Select ALL large appliances will you be using?
  • Please select ALL of the appliance(s) you will be using.
  • Who is the contact at the non-profit you partnered with? (Name, phone number & email)
  • Select ALL small appliances will you be using?
  • What is your companies EIN number?
  • The S240 form is a requirement of this event. Please attach Part C filled out.
  • What is the non-profit's EIN number?
  • What is the total wattage you will need for your set up?
  • Are you a for-profit or non-profit?
  • By reviewing this application and checking this box, you confirm that both you and your non-profit contact have carefully reviewed the details and agreed to collaborate for the 2026 Octoberfest event. You have also reached a mutual agreement on the profit-sharing arrangement for the event.
  • Are you a food truck, trailer, or tent/booth?
  • Will you need to use power from the outlets on College Ave (20 amps)?
  • Please provide a drawing of your layout. This should be a clear and reasonable resemblance to your day-of setup.
  • Will you be using any of the following that require a 20-foot easement (additional $100 fee at checkout)? Select all that apply.
  • How would you categorize your menu?
  • Please list your menu items.
  • What side is your generator going to be on?
  • Is there a desired block you would like to request?
  • Please provide the make and model of your generator.
  • Please provide any specific notes for your desired location?
  • What side is your serving window on?
  • Will you be paying by credit card or check?
  • What is the total length (in ft.) of your food truck, measured from bumper to bumper?
  • What side is your serving window on?
  • What is the total length (in ft.) of your food trailer, measured from hitch through bumper?
  • Where will your propane be located?
  • Where will your hot oil be located?
  • Where will your grill be located outside?
  • Please provide your nonprofit determination letter.

Picture requirements

  • Minimum pictures required: 0
Octoberfest 2026 Food Vendors
Octoberfest 2026 Food Vendors
2026 Appleton Octoberfest