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Application

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Deadline: Apr 23, 2024 7:00 pm (GMT-04:00) Eastern Time (US & Canada)
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West Reading Craft Pretzel & Beer Fest 24
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Date: Apr 27, 2024 11:00 am - Apr 27, 2024 5:00 pm (EDT)
place
West Reading, Pennsylvania
attach_money
$0-375

About the event

Celebrating its 6th year and coming just a day after National Pretzel Day (April 26th) is West Reading’s Craft Pretzel & Beer Fest on Saturday April 27, 2024 from 11-5pm. Spanning the 500-700 blocks of Penn Avenue, the streets are closed so festival goers can indulge in craft pretzels & beer, retail vendors, including a wide array of food and beverage choices, a ticketed beer tasting and live music! Bands: 12 Noon: Shaker (Based on Reading and Lancaster) Blues Rock. FB: @shakerband / 1:45 PM: Mighty Joe Castro & The Gravamen (Based in Collegeville. Fun Rockabilly and Rock-n-Roll and a touch of Swing) 3:15 PM: Bad Slice (All Star / Berks area cover band playing hits and B-sides from Prince to The Who, from The Rolling Stones to Hall & Oates and more) FB: @BadSlice 4:00pm - Homebrew Winner Announced! Thank you to our 2024 Sponsors: Unique Snacks Customers Bank PA Beer Alliance Pagoda City Brewing Verizon Be sure to follow this event on our Visit West Reading Facebook page for all the latest updates! Participating Breweries and Home Brewers include: Coastal Breeze Home Brewing AtoZ Brew Co. Dirty Basement Brewing Co. Squatting Dog Brewing Mizfits Farm Brewing Hopp’d Up Buck Hollow Brewing Co. Ramble On BeerFoodFun Mission Day Brewing Eight Legged Brewing The 18th Amendment Mckernan Brewing Tom Ryan Brewing Company Pollar Brewing Yuengling
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West Reading Community Revitalization Foundation
West Reading Community Revitalization Foundation
Contact Organizer
West Reading Community Revitalization Foundation
West Reading Community Revitalization Foundation
Contact Organizer

About the application

Welcome to the event! Browse through our applications and let us know if you have any questions.
 
We do not provide tents, tables, chairs or electric.The WRCRF will use the information provided to determine applicant eligibility and reserves the right at its sole discretion to accept or decline vendor participation. This is an electronic agreement and by selecting the booths, you are validating and approving this agreement electronically.
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Terms & Conditions

We require all vendors to minimize the risk caused by canopies by following rules for canopy safety. Canopy weights must be attached to vendor canopies at all times. All vendors who erect canopies for Art on the Avenue are required to have their canopies sufficiently and safely anchored to the ground from the time their canopy is put up to the time it is taken down. Any vendor who fails to properly anchor his or her canopy will not be allowed to sell at the Art on the Avenue unless that vendor chooses to take down and stow their canopy and sell without it. Weights should be secured in a manner that does not create its own safety hazard. Weights should not cause a tripping hazard. Weights should be tethered with lines that are clearly visible. Weights should have soft edges to avoid causing cuts and scrapes. Weights should be securely attached. Weights should be on the ground (NOT above people’s heads).
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Prices

West Reading Business - Non food or drink (10x10) $60
West Reading Business - Non food or drink (10 x 20) $100
West Reading Food Only (10x10) $100
West Reading Business - Food Only (10x20) $200
West Reading Beer/Liquor Vendor (10 x 10 space) $200 Non-refundable
West Reading Beer/Liquor Vendor (10 x 20 space) $350 This application is for West Reading liquor license holders only. Insurance will be required prior to the event.
Vendor - Non food or drink (10 x 10 space) $125 We are encouraging every vendor to have a beer or pretzel related product to sell but it isn't mandatory.
Vendor - Non food or drink (10 x 20 space) $200 We are encouraging every vendor to have a beer or pretzel related product to sell but it isn't mandatory.
Food (only) Vendor (10 x 10 space) $200 We are encouraging every vendor to have a pretzel or beer related food item to sell but it is not mandatory.
Food (only) Vendor (10 x 20 space) $375 We are encouraging every vendor to have a pretzel or beer related food item to sell but it is not mandatory.
Pretzel Manufacturer (10 x 10 space) $0 Non-refundable This is for Vendors who manufactur pretzels and a planning on sampling.

Questions on the application

Business information

  • Business name
  • Legal business name
  • Contact name
  • Address
  • Email
  • Phone
  • Website (Optional)
  • Logo (Optional)

Additional information

  • Will you be selling a pretzel or beer related product?
Vendors
Vendors
West Reading Craft Pretzel & Beer Fest 24
Application deadline has passed